How your Cheap Marketing Envelopes can Still Impress People
Your cheap envelopes can still impress people if you know how to handle it. Envelopes for the most part are the containers of content of course, and how people perceive envelopes will shape how they will approach and react to its content. That is why for marketing having good envelopes is important.
If you are unfortunate enough to be able to only afford cheap envelopes, then you will have to work hard to make those envelopes work, especially if they are pitted against other marketing rivals. Luckily for you, this article has the key strategies that you can use to help your cheap envelopes go head to head with those expensive ones. Just follow the strategies outlined below and it should be well possible for you envelopes to beat those rivals.
1. Use a sleeker fresher looking font style – Sometimes a fresh new font can be the key pivoting point that makes a cheap envelope look fine. Text font styles can have a big influence on the look and feel of custom envelopes, and if you are printing cheap ones, you can use that big influence to totally mask the cheap materials used in those envelopes.
By using a very sleek and modern font for your envelope prints, people should be able to feel that sense of professionalism and modern design. The good thing is, these fonts are typically free. All you have to do is to download them on the internet. So try to invest in sleeker fresher looking font styles when you can.
2. Get high resolution graphics and logos – If you are printing cheap envelopes, one key thing that can improve its look is higher quality graphics. Now, you do not really have to pay a lot for higher quality graphics. All you need is to get the best high resolution originals of your own logos and graphics.
For printing, you might want to use something that is at 300dpi as a minimum, and if possible get something at 600dpi or even higher. These higher resolution images will appear clearer and more detailed and give you a more impressive look for your cheap envelopes.
3. Simulate glossier effects in the design – Did you know that you can also do a few design tricks to simulate glossier effects in your envelopes? That is right! By adding lighter patches of color or inks in your custom and cheap envelope design, people will get the impression that there is a certain gleam or gloss in its surface even though it does not necessarily have it.
At first look, people should be impressed enough however to actually consider your cheap envelopes as high quality ones. So if your design can carry it, try to simulate those glossier and more creative effects.
4. Stamp your authority in the layout – If you stamp your authority in your envelope designs, cheap or not, this should improve the perception and impression of your envelopes on readers.
By throwing in key license numbers as well as certifications and awards, people will see the proof that your envelopes and its contents are worth reviewing. So if you do have a good image to project to readers, do not hesitate to display it so that you can improve your cheap envelopes.
5. Hook them with a great leading headline – Lastly, you can improve your envelopes and make them compete with others if you have a good hook headline. A hook headline is a leading headline that teases people into what they can discover or the benefits they can gain. If you can write something really compelling, this can be your special tool that is low cost to improve your envelopes performance.
So that is how these cheap marketing envelopes can impress people and even beat other rivals. Just make sure to follow all the steps to make sure they all work.
For comments and inquiries about the article visit Envelopes and Cheap Envelopes
Processing your request, Please wait....
