New Small Business Marketing Ides
MARKETING IDEAS FOR SMALL BUSINESS
Small businesses are going under by the dozen daily in this troublesome economy, but there are many free or low cost marketing ideas for small business. Little shops may continue to fail as outlets like Walmart and Target continue to battle it out for market domination by offering ludicrously decent prices on everything from clothing to electronics to nutrition.
When small businesses fall prey to this unbeatable competition, folk lose their livelihoods and communities lose precious resources.
So, how is a small business to remain afloat in these hard times?
If you are a bricks and mortar business, you’ve got a battle on your hands, especially if you offer anything the enormous chains offer. You have to become unique, a guru in what you do, and offer the best buyer service possible then market that fact.
Look at what the major chains don’t offer and you’ll see that shopper service is a thing of the past, their stores all look the same and if they haven’t got what you want, you are sunk. Local businesses are what make a community and people who’ve selected to start their own businesses have a fondness for what they do and they like to help when was the last time that occurred in your local Wallymart?
Its noteworthy how many small businesses don’t desire to have a website. They probably don’t know that Google actually loves small business and always will pull a small business to the top of a search page, just by someone putting in the name of a city and whatever they are looking for.
This is an enormous advantage to a business owner. There are always local directories, as an example thru the local Chamber of Commerce, where you can list your internet site, often for a small charge or free.
Beginning and maintaining a website isn’t difficult or dear, these days an attractive WordPress site can be built in under 2 hours all it costs is monthly hosting and a web site name charge.
On a local strip I recently asked 11 small business owners if they had a domain and only one expounded yes. If you need to start your own business the market is completely open to help these people out and make yourself a great living, I just wish That I had the time.
All a small local business wants is a Google map of where they are , a page explaining what they do, a section that gives opening hours and contact information, some great photographs and maybe a record of the business and that is it!
Add an opt in box and an once per month newsletter can go out, chits can be despatched and sales announced, and with the addition of some affiliate advertizing the site can basically make the business owner some money even after covering the minor costs involved.
Net businesses have a much harder task on their hands. They have much larger competition and must employ S.E.O and a lot of other selling tactics, especially to make a list of subscribers.
A site’s popularity reflects a number of things: the age of the site, the consistency with which it is updated, the value of its content and the relevancy of its content and the number of backlinks it has. Just like a small high street business, an internet site should offer beneficial info, great buyer service and brand itself as being unique. It’s all about attraction marketing.
Hope you enjoyed the article to read more check out Marketing ideas for a small businessWould A Small Home Business Be Right For You http://www.empowernetwork.com/bbroekema/blog/would-a-small-home-business-be-right-for-you
Processing your request, Please wait....
