Golf Pink Army has emerged
On the tennis court, Kournikova makes only a 1480-seat auditorium, the emergence of Mulberry Bags Ireland spectators. In the golf field, Wie is make a golf course near the highway to a standstill.
The end of last month, “SK Telecom Open,” on Michelle Wie as a Korean in Korea participating, in order to see the little witch’s heroic play, driving the car on the highway in the vicinity have to slow down, sometimes just the car stopped for a time, an unexpected large highway congestion, forcing the police had swarmed the elevated performance of official duties.
In fact, this woman whirlwind not only in Korea, in Europe, the United States, Annika Sorenstam one person singled out by the men’s golf scene is gradually changing, such as grams to silent kid can not wait to draw closer with hunters, premeditated the formation of a more powerful woman team, until the pink whirlwind blowing golf court.
Not long ago, the United States by the National Golf Foundation, a survey has come to this conclusion: in each of three golf novice, there are two women. If the pace of development in accordance with this, then before long, pink Legion will stage, the decision to become a ball tournament ratings and Gore ticket of the main factors.
Tennis, like with the economy, women golfers around the golf economy is rapidly warming, clothing brands, perfume brands as well as traditional Gore clothing brands have been targeting this new market with huge potential big brains.
In May, for Lancome Hypnose campaign launched a campaign specifically women perfume; Gallaway and Nike designers used the best women’s golf clothing design, clothing launch new products annually; – John Galliano and Karl – Rugby Rumsfeld put the world’s top designers such as Christian Dior and Chanel luxury reach to the field of golf apparel, golf has launched a new series; even the small jewelry market is pervasive, and wristbands, key chains, badges, brooches … a single product because we put a golf mulberry bags sale price even less than a shirt.
Never make smart business investment uncertainty, the United States, a market research firm NPD statistics that we may be able to explain why businesses are so keen on women’s golf apparel big fuss. According to NPD statistics, 62% of female consumers are not specifically designed to go green golf swing before going to buy clothes, but choose to wear daily life of leisure that has obvious elegance of golf Golf clothing. Seen pulling away from the golf apparel far the concept of sportswear, casual clothing has become a high-grade representatives.
Warming in golf on the basis of the economy, golf apparel fashion natural process on track, it is no exaggeration to say that the world’s luxury goods makers are brewing a big move, trying to lead the golf apparel from Taiwan Tee T units, while the first endorsement of the campaign, the natural or female apparel.
Beginning last year, the annual fashion show in London will appear on the golf fashion show, which has become an iron nail set on the tailgate show, walking in the T stage, of course, beauty is more than Shuainan. In Shanghai, Beijing, Guangzhou, a fashion show then a golf also is quietly emerging, whether it is holding golf tournament, golf exhibitions or organization, while loading a display of golf clothing and T-Taiwan show seems to have a sponsor their popular practice, T stage, golf apparel, “Yin Shengyang bad” completely overwhelming advantage.
From dress pants to skirts to medium; from the large, easy to close, upright to tight; from long to knee length to ankle to thigh … women’s golf clothing change vividly, this break from the traditional to the modern road both female golf players along with the rise of women is also accompanied by the growth of consumption, from one side, may help us a deeper understanding of the game of golf and women between the inseparable reaction force.
The late nineteenth century, golf has always been the movement of European and American upper nobility, those who receive formal education, ladies, because the need to believe that the noble qualities wrapped in layers, it can only wear wide-brimmed hat, wearing a floor-length dress and play.
Soon, a storm began to rage miniskirts women’s apparel market, but some senior golf club has them as a scourge, adhere to strict regulations on women’s clothing, such as veteran’s EPBurberry club, always prohibited in their view have a cold of things appear. Of course, these conservative clothes but also greatly limits the improvement of female game players.
However, with golf “civilian” of the acceleration, the detention began to be mulberry handbags. Some well-known sports brands such as adidas and nike, have launched a series of tight tops and short skirts women’s golf. The new golf course club basically for women golfers to relax the restrictions, most simply forbidden to wear jeans, shirt with sleeves required, a collar, occasionally dresses in the stadium that is not as strange.
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