Large Format Printing Is The Ideal Size For Gaining Attention
Comic-Con International is America’s biggest pop culture event. Each year in July, hundreds of people troop to the San Diego Convention Center to secure a peek at the latest films, upcoming television shows, and high-end collectibles. Additionally, there are open panel discussions with creators, stars, and behind the scenes personnel of upcoming projects. What makes this event stand out are the trade show graphics that a lot of the booths use. Without these eye-catching materials, people would probably pass by without bothering to look.
In case you are showcasing your wares at this mammoth event, a large format printing style is the only way to go.
What is it?
Large format printing is printing that takes place on a huge scale. The biggest size could go as large as 82 feet (25m). For those who have an advertisement that has to reach a lot of people, this is the way to go. Posters, banners, wall graphics, window graphics, and floor adhesives are all done by using this method. Vinyl and canvas are the materials of choice. These are tough enough to stand up to the elements, in addition to prolonged wear and tear.
Its many uses
You will find many uses for large format printing. Besides conventions like San Diego Comic Con, retail stores make use of them indoors to highlight new products. Malls and museums also employ these outdoors to promote any upcoming sales or brand new exhibits. This advertising material is so functional that it can be used it just about anywhere. All you have to do is look at the durability of the printing surface.
Why you need it
In the case of Comic Con exhibitors, trade show graphics are very important for reinforcing brands, getting attention, or pushing promotions. For a toy company that really wants to push a new product, an eye-catching poster will bring in eager collectors to look at their booth. A Hollywood studio, on the other hand, will display their logos using huge banners. They are big enough to catch the interest of people wandering around the convention hall.
What advertising materials use this format?
The most prevalent advertising materials you’ll find are posters and banners. With posters, there are several printing surface choices to choose from. Pick from paper, film, or card to print your designs. Safeguarding your posters is also not an issue. You can laminate the poster or protect it using a physical display. Keep in mind that that these posters are used for only a short time.
Massive outdoor banners employ vinyl for extra durability. This allows for a longer lasting display period. Window graphics are another choice you can go with. They are used for any special promotions you may have. You will find these in a business, office, or mall. With regards to floor adhesives, grocery stores use these as ads or directional signs.
How much it will it cost?
Large format printing costs varies according to a number of variables. Size is the obvious consideration. Surface type will also affect the price you pay. In general, paper will be much cheaper than vinyl. You should research on the Internet when searching for a firm that does trade show graphics. There are several jobs that will need professional installation. Getting this would require a separate fee.
Luke is interested in getting large format printing for their advertising materials and wants to talk to a reliable trade show graphics company.
Processing your request, Please wait....
