Sony’s Next Step: Catching Up An Apple Or Beyond The Self
HC communication network : Into 2010, Sony catch up rival Apple’s footsteps suddenly speed up. Sony will launch in a row this year, several handsets, including the Smartphones And against the iPad the portable terminal. Before that, Sony also made their own product innovation-organization and supply chain changes.
However, despite a line of products, and make a set of structure adjustment, the return of former king is still in doubt.
Catch Apple In the digital age, Sony keeps getting longer in the front are subject to different attacks opponent’s strength. Apple’s iPod has become the king of MP3; Sony BRAVIA LCD TV After the introduction reach 4 billion U.S. dollars loss, while rival Samsung And LG’s flat panel TV is selling hot; the Amazon Kindle to create a Electronic Real landmark book reader; the 21st century Sony’s PlayStation2 dominate in the field of video games, but now the games could not resist the cheap Nintendo People First.
Ovid Wen Jianping, vice president of market advisory firm noted that Sony made products is very broad, almost everything done, but not refined. “In particular, the hardware products, technical innovation which a significantly behind the United States and South Korea. In the previous era of physical technology, Sony is the absolute world leader, but in the present digital age, Sony in digital audiovisual products lagged behind in updating in Korean companies. ” Sony
This does not affect the determination of the future digital age. This was the giant is introducing a range of products aimed squarely at Apple.
Learned that Sony is developing a series of new handsets, including downloads and video games with smart features Mobile To counter Apple’s iPhone and iPodtouch. This has been exposed up to 3 years of the game Mobile Finally will be unveiled as a member of Sony Ericsson support of PlayStation games and changing the rotation model is its selling point.
Year, Sony is also developing a fuzzy line of the electronic reading device, PSP portable devices boundaries, to confront iPad tablet. This Sony used against iPad’s “killer” is a portable multimedia terminal, via the Internet to provide music, video, television, games and many other features, in particular, is a transfer from PlayStation games, with a par with the iPad network services.
Sony have a lot of resources invested in 3D, OED and other next-generation display technology products. Sony in this respect regardless of hardware or software content are very strong, holds the core of the technology, it hopes to continue to rise in the next generation of products. Sony, Sony Pictures, etc. will also give the power of the whole group to promote 3D business. Sony Pictures will be launched to support 3D image of the Blu-ray content at the same time, 3D video production for training staff in February this year, Sony’s factory in California by establishing a center of Sony’s 3D technology.
For these products, Sony (China) Co., Ltd. Public Relations Senior Manager Jiang Jingyuan of the “China Business” reporter said that as China is not involved in product development and business related, so do not quite know more details. But be sure, in order to better face and reflect the requirements of the Internet era, Sony has been prepared. Giants turn
In fact, Sony is not the lack of common sense on the market, is the lack of advanced technology commercialization capabilities. So often in the “get up early, catch a late set of” embarrassing situations.
Yu, president of Analysys International, said Sony’s range of products have been doing. Such as PSP, evolved from the Walkman MP4, etc., but not selling particularly well.
Indeed, Sony PSP, Apple also introduced after the iPhone software store
I am China Products writer, reports some information about foot butter , herb butter.
Processing your request, Please wait....
