Guangzhou: solar water heater-loved only 3-5% of the market – solar water heater
Guangzhou has long been recognized experts is very beneficial to the local consumption of solar energy. In the subtropical regions of continuous sunshine each year 2,000 hours of sunshine a long time, radiation is large, and cloudy days per year only from 60 to 80 days.
Are currently about 8% of Chinese households use solar water heaters, since 1998, the market average annual growth rate of 27%.
But the figures speak , solar water heaters do not eat in Guangzhou, Hong, is only 3-5% of total water heater market, and Zhejiang in the vicinity of 15-18% and the Yunnan region more than 20% coverage compared to the solar Guangzhou "Snowball does not roll up well."
Now, continuing a week of rain-fed off the southern sun, so here's solar energy market "and cool." An industry, admits: "the North is now in season, but in the off-season in Guangzhou, selling only to barely half the season."
Without a strong promotion of the relevant departments, the status of solar energy in the Guangzhou-loved seems to have to continue.
Cause a cold: "cottage industries" bad gruel
As one of the leading local, five-star Solar Co., Ltd. has been the focus of operations in Dongguan and Shenzhen. "We have now and Dongguan, and Shenzhen's 23 properties for sale on the overall development of the thing." Yang Shaoping, said marketing vice president, but the market is still little progress in Guangzhou.
Climate is not the worst off-season. "Peak season when we sell products, off-season when we sell the brand, selling services." Yang Shaoping targeted. Before the start of the season, five-star has been called the province of most of the distributors, that is introducing a "five-star" service, hopes to play "service card" out of the market, a number of small brands.
Industry that, solar water heater market is a strong brand is not strong-name very much. "There is no perfect piece of management, the market chaos to the unimaginable." Engineer who asked not to be named, told reporters that some small manufacturers, the East to buy a solar panel, the West to buy a heat pipe, and then linked together a team of installation workers became "cottage." "This kind of solar water heaters, insulation is not only bad, but no warranty problems later." The engineers are very worried, "an assumed name bad gruel. Consumers buy bad products, I am sure greatly affected the confidence of solar energy. "
Star of the "out" small brand action and not successful. The market price of solar water heater is still uneven, with 1000 yuan cheaper to find, expensive thousands of dollars. "To completely clear the 'cottage' manufacturers to be the regular price down." Industry analysis, "Like, like home appliances business, price competition. The last to benefit the consumer."
Cold cause 2: face of the gas and electricity prices
To open up blocked solar energy in Guangzhou, in addition to lack of understanding of consumer solar products and, more importantly, its competitors are the traditional gas and electricity. "Guangdong people do not seem to care less about gas and electricity consumption." Laments a solar energy company executives, "the traditional water heater should not have high prices, electricity and gas consumption without expensive, coupled with solar energy is a long-term investment , seems like everybody is not cored. "
Cloudy days a year in Guangzhou is only 60 to 80 days, "even on cloudy days, solar water heaters can still operate." Solar Energy Association of Guangdong Province, Li Jian Hong said the Secretary-General, currently on the market of solar water heaters come with an auxiliary energy, such as electricity, or gas, lack of time in the sun start automatically, even if the case of rainy days can still work 24 hours. He added: "re cold day, water temperature out by solar energy pipelines, better than ordinary high water on the water several times. But when heated in the electricity, efficiency is the same, solar water heaters will not spend a higher cost. "
Most prospective customers to solar water heater back down is a one-time investment in solar water heaters and gas water heaters than electric water heaters, you previous 2,000 yuan -3 000 dollars, need four or five years before entering the "return period", but a number of "cottage plant "solar water heater, to 2078 and later into the" maintenance period. "
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