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Today customer satisfaction and customer loyalty are the crucial factors that determine the survival of any enterprise or organization. Customer retention depends a lot on how well order fulfillment has been carried out and hence of the different processes within a supply chain, order fulfillment is the most important business process. Order fulfillment refers to the activities involved from the moment an order is placed to the time when the order has been delivered to the customer.

Since customer satisfaction is highly necessary for companies and organization to fast track their business success, enterprises must invest in order fulfillment software to ensure customer satisfaction as well as loyalty. The order fulfillment software provides automation, control, visibility, and integration thereby making things easier for companies to manage order and delivery.

·         Automation
The software automatically manages distribution of all goods from manufacturing sites, warehouses to customer sites.

·         Control
It controls the complete logistics flow i.e. from data warehousing, business intelligence, booking transport on the web, printing transport documentation and labels to delivery, dispatch, and the flow of returns.

·         Visibility
Since everything happens automatically it provides greater visibility as to what is happening in the flow and when it is happening. This helps to plan logistics effectively, cut down costs in supply chains, and reduce lead times.

·         Integration
The software integrates all the collaborating participants in the order fulfillment value network.

Important Benefits of Order Fulfillment Software
As mentioned above, it provides end-to-end automation, control and visibility of the important activities between buyers, sellers and suppliers. It provides enterprises and companies functionality on three levels namely operational, tactical and strategic levels. Hence, what the companies and organizations get is an optimized order management system with pro-active process monitoring, multi-criteria end-to-end search, and supplier contract management.

Most IT departments fail to attain scalability and flexibility as far as order fulfillment process is concerned. But thanks to its standardization, automation and robust virtualization of networks, servers, storage, and applications, order fulfillment software provide companies with on-demand scalability and flexibility.

With effective order fulfillment software, companies can not only reduce logistics cost, number of warehouses,  environmental impact, and transport invoice charges considerably but also gain from automated processing and real time visibility.