Why 2012 Nike Shoes Enjoy Great Popularity
People’s views about some other brands such as Adidas, Puma and Li Ning seem to be determined despite the fact that Li Ning claimed that he expected to exceed Nike. Yet this is more impossible than difficult. Then how this happens? Just because of Nike products, or some other things?
In comparison with other brands, Nike shoes do not exceed much in quality, for high technology is adopted in shoes of all these brands. For example, almost every brand chooses air cushion to make its products, and this technology seems to be indispensable. Hence, air cushion is not the patent for Nike air max. In addition, in certain area, Adidas shoes exceed Nike’s, say, Adidas football shoes, the best ones in the entire world. In a sense, when it comes to high technology; Adidas does a better job than Nike, although the latter also develops new inside technology each year. To satisfy needs of different sports area, say, basketball, golf, skateboarding, running, etc, many types of Nike shoes have been introduced. This is an acknowledged fact. Either classic Nike Air shoes, new Nike self-lacing shoes, or Nike shoes for other areas, all can reveal Nike’s superb skills. Nevertheless, in spite of these brilliances, comparing with those professional shoes, still Nike ones are not the best. This can not be counted as mistake of Nike. But still it shows that Nike is not so good as expected.
However, sales of Nike shoes are not affected by the above situation and Nike shoes are still the most popular ones in the entire world. All kinds of people, from kids to elder ones, would like to make Nike shoes as their first choice. Then what is the reason? Only because of Nike’s advertisements? Maybe this is a little true. Nike advertisements appear in both TV and internet. When the first Nike shoes were introduced, Nike Company chooser Jordan, a famous star in NBA, to be the spokesperson, then great success was achieved, and those shoes became famous. This fact seems to be wildly known. After that, more and more people become familiar with Nike.
Comparing with other brands, Nike is unique, for other brands only devote their mind to making money, while Nike, focusing on its spirit, and this spirit helps Nike achieve success. Nike Company, being a famous one, is concerned with hot issues in society, sports area and environment. Similar with its advertisements on TV, Nike Company respects environmental protection law, in addition, it is the first one to require its staff to protect environment around the world.
In a word, Nike’s success is natural and sure, because Nike Company gives people great encouragements either from substance or from spirit to struggle against life. Nike’s success story delivers us an idea that everything is possible and this helps us find the optimistic aspects in life.
Isn’t it time to turn up just how you can get the newest products from Nike? Check out the following Nike Free Run 2 on running and read concerning one of the most popular Nike Free Run today.
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