Hospitality giants use mobile development services to boost business
The only aim of hospitality establishments is how to attract the people on-the-go. They have tried lots of ways but now they have found an ultimate tool. This tool is mobile phone that provides limitless business scopes and opportunities to attract customers. With help of a customized mobile application or web based mobile application, customers can easily access to hotels and restaurants. Hospitality industry likes this concept thus they are hiring mobile development services for getting their ideas developed.
A number of hospitality establishments have discovered that mobile apps offer a brand new way to book reservations. Customers feel happy when they can use a mobile app to book reservation at hotels for the same day stays. Apart from booking stays, hospitality apps can provide some other services like GPS navigation for directions, roads, and places, information about facilities and special offers.
Hotels.com, for an instance, is the most popular cross platform mobile app (It already exists on the web) providing bookings of stays at more than 140,000 hotels worldwide. It offers an interactive hotel stay booking experience. Using this app you can book from 20,000 last minute deals. So there are a number of benefits an app can provide to hotels and resorts such as:
Hotels and restaurants can use mobile application to showcase shopping stores, bars and other attractions close to their locations.
They can offer additional information to their guests. Such additional information may include information related to areas of interest in particular city, ways to reach and get them from the location of hotel or resort.
These apps can also provide utility information like important phone numbers, culture of the city, hours of operation and entrance fee for different establishments.
These apps can help users to tag their favorite places in a city and can locate them through roads, maps, directions, etc.
When using GPS facility in these apps, hotels can ensure that guests will never get lost while travelling between different places of a city and the location of the hotel.
Above mentioned features are possible but hotels should always hire an expert company engaged in providing mobile development services.
A hospitality app may provide following information to end user (guest or potential guest)
General information (facilities, communication, etc)
Photographic material of interiors and interiors of the hotel
Booking / discount offers
Room availability
Hotel / Restaurant menu
Room service
Social media community services (Facebook, Twitter etc)
Other attractive information the app can provide includes following:
Archeological monuments
Beaches, sightseeing venues, museums etc
Restaurants, taverns, bars
Local Weather
Useful phone numbers (doctors, pharmacies, police etc)
The websites like Expedia and Kayak already have solid presence in the online travel market and now they have rolled-out hotel reservation apps with the support of most of the above mentioned features.
However, the success of mobile based hospitality apps completely depends on the approaches followed by hotels and restaurants during the designing, development, releasing, and marketing phases. The five basic approaches they need to follow are as follows:
If your app does not sell technology, make it absolutely free.
You should allow users to download your hospitality apps at free of cost. You need not to worry about revenue your app could earn for you because you can get much more value from your guests. Guests will use your apps for the services you provide. Your target is not to sell the app but to sell your core products and services.
Productively use the great capabilities of smartphones and tablets
While developing an app, companies often duplicate their website but mobile devices have more interactive features that most personal computer don’t have. Mobile devices have GPS, cameras, QE code reading ability, accelerometer and tens of other features. An app together with these features can do a lot of things.
Fresh content, trouble-free navigation and easily findable things
People on-the-go want things happened as quickly as possible. They also want the exact, easy and efficient information. Have you thought about adding these features in your app?
Be innovative, continuously.
There is no hard and fast rule for mobile technology. You should not be afraid of taking risks. You can apply the trial and error method to find the best things that always work.
Promotion is the lubrication to smoothly run the engine of your online business
Give proper concentration on advertisement and promotion related activities. You can include activities like on-site signage, social media, advertising, public relations, direct mail and customer service to increase the downloads and interests.
For more information Visit mobile application development and
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