SEO website design for the year 2012
Your website is one of the most important assets to your business as it can generate sales and revenue for your business or service. It is important that the site displays your company in the correct manner, so it is important that your website is designed correctly. As well as making sure that you have good looking website, it is also important that your website displays your company’s marketing message as well reflecting your company’s brand objectives. When you are designing your website you need to consider a number of key elements before anything else is designed and make sure you map out your site correctly. When you are designing your website you need to make sure that your site contains calls to action that encourage people to interact with your website. Also, when you are designing your website you need to consider the navigation of the site to ensure that users can find their way around the pages, as research shows you have 10 seconds to impress a user before they leave your website forever.
If your site is difficult to use than the user will become frustrated very quickly, and may end up not buying from you or converting as it is known. It is also important to consider the journey the user is going to take as they move through your website as you do not want them to making unnecessary clicks as they may leave. It is also important to consider how the user is going to buy from your site, as you do not want to create too many steps to purchase. Another major point to consider when designing your website is SEO because you could have the best designed website in the world, however the problem is that if no one can find it you will never generate sales.
SEO is better known as search engine optimisation and concerns the methods used to increase your visibility in the natural search results. Search Engine Optimisation is becoming more important than ever, as more and more users are buying products online so you need to consider every aspect of your design. SEO web design involves mapping out your website for the largest number of keywords possible, so you can bring more traffic to your site. Before you map out your website you need to ensure that you perform a full keyword research document as the keywords you want to target are not always the words the consumers are searching for. In conclusion it is important that your build your website with both SEO and website design in mind so your website is useable as well as search engine friendly.
For UK based companies it is extremely important that your marketing agency London has a working knowledge of SEO, otherwise you may need to get an SEO agency London to work on your website too.
Processing your request, Please wait....
