Search Engine Optimization Tricks For Your Facebook Fan Page
If you’ve always dreamt of getting the kind of exposure Facebook would lend your brand, you’d better make a Facebook fan page if you haven’t already because that’s exactly how to do it. There are various means of getting your Facebook fan page the kind of traffic and fans you want, but there’s one way that is the most effective, and you should really be focused on that. When you effectively optimize your Facebook fan page for the search engines, you will start to get lots of traffic that is highly targeted and all of that traffic is absolutely free. The good news is that most fan pages aren’t optimized at all, and so you already have a leg up on the competition. The following three SEO tips will help you get more traffic and fans to your Facebook fan page than ever before.
Use the “About” box to optimize your fan page with text that is sure to grab the attention of the search engines. This box comes right under the profile picture and it’s a valuable area to place your optimized content. Be sure to include several keywords that pertain to your business in this box. This “About” text box occupies the strongest place in the CSS structure of your page, which means giving it emphasis will take you a long way. Choose your words wisely though as there is a limit of 250 characters in the box. Add fresh new content on a regular basis that is unique to your fan page. Facebook has updated its search options to include wall posts, updates, and other post types in a search. What this means is that ever single time you add new content it will be posted to your wall and increase the odds of your page being found in Facebook searches. When you post the content make sure you’re including generic keywords as it will give you more exposure in the Facebook search.
Last but not the least; make your fan page stand out by being unique. Think up ways you can make your page dissimilar from the others. If you want to see more organic traffic then you need to create a relationship with your audience so that they know you are different. Design your fan page creativity because it’s really important. You will find that if you offer your audience a lot of value, there is no way for you to go wrong.
After reading the article, you should now see just how much exposure you could get by utilizing Facebook the right way. By optimizing your page, it will be easy to get plenty of traffic and sales so that you succeed where you never thought you would. There is no need to rush, just move up the search engine step-ladder one rung at a time. In no time at all your Facebook fan page will be at the top position.
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