Product Insights: Skincare in China

Original Source: China Skincare Market

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Summary:

This report forms a part of the Datamonitor’s newly introduced product series titled Product Insights . It aims to provide analysis to clients on the new product launches across various industry sectors.

Scope

Examines new product launches in the Chinese skincare market, segmented by key categories

Contextualizes China in the new product launches globally

Identifies the key players in the market leading the new product launches

Provides an analysis on the new product launches by leading flavors, claims, packaging and price points

Highlights

Globally, China ranked second in the number of new products launched in the skincare market in 2009.

The majority of new skincare products launched in China were in the facial care category. This category alone accounted for over 80% of all new product launches.

In 2009, lavender emerged as the most popular flavor/fragrance among all new skincare products launched in China. Plastic was the preferred packaging material in most new products launched and men was the most common claim/tag.

Reasons to Purchase

Assess product innovation trends in your market

Learn from successful new product launches

Table Of Contents

Overview

Catalyst

Summary

Executive Summary

New Product Launches: A Global Perspective

New Product Launches in China

Product Launch Analysis

Introduction

Product Launch Analytics

Market Data Analytics

Definition

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