Three Tested Advantages Of Article Marketing
The internet is so powerful because everyone who is on it is part of multiple markets, and it represents a truly global audience. Article marketing is one of a few stalwart methods that has been around for years and actually is more powerful than it was before. The reason why article marketing is a popular way to get traffic is because it doesn’t cost you a cent and gives you results that are sometimes even better than paid marketing. We’ll be showing you just a few of the many article marketing benefits that are available, and hopefully you’ll feel inspired to get started. If you want to make money online , you need to work hard.
The biggest benefit of article marketing is that the traffic that you generate through it is highly targeted. In other words, the people who will read your article and visit your website have already shown interest in your article.
Filtering out people is another function of your articles, and so only those who are targeted and interested will arrive at your website. Yes, your articles will serve to educate people, a little, but they will naturally bring some level of knowledge with them. Your article readers will only click through if you have done a good job of adding to their knowledge. Obviously your conversion rate will depend on your article, the resource box, the landing page, etc. Most marketers fail at driving traffic that is targeted, but with article marketing that’s practically a given.
One of the other benefits of using article marketing is that it gives you the ability to build targeted backlinks to your website. You can use your articles in many ways when it comes to backlinking, and probably the most preferred route is simply submitting to article directories. Getting backlinks from such big websites will give you a boost in your search engine rankings.
You can have your article submitted to a number of such directories on a regular basis in various keyword phrases to push your site up in the search engine results. For example, if your site is about “dog training”, you can link your articles to (which will obviously be about dog training) and have them submitted to various article directories. You should optimize your articles for SEO purposes, and that includes using the appropriately worded anchor text in your article resource box. Article marketing has been successfully leveraged for getting relevant backlinks, which makes it a valuable link building technique. You need to acquire proper education before you even try to make money online .
No matter what market you’re involved with, you will always do much better if people view you as being a credible authority. Hopefully you are not surprised at the fact that any marketer who is held in high regard will receive more attention than others who do not have that reputation. It’s a fact of the internet life that you will be contacted a lot if you have a reputation as an expert in whatever field or market. If you publish enough good articles that provide excellent information, then over time your audience/market will consider you as an expert. Many things are possible with article marketing, and developing a “fan base” of people who respect what you say is just one of them. But you’re in this for business reasons, and once you do this then you will see the positive results. Article marketing costs you in time, but other than that it is relatively free to do, and the benefits can be enormous.
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