Jordan before the sports listed were tested: Jordan reputation for good by bad
Cap! Seeing that the the listed funds to to raise hand that the, basketball trapeze came the a Hutchison of large “hot pot”, blocking the plan of the the Jordan sports listed issuers of of the. Sports Interpreting leaving Jordan, painstaking efforts of the national brand for years, when the aura fade, enterprise Mami whether the still bright as ever?
In the earth to the other side of Michael Jordan, silent for years, why at this point suddenly jumped out to launch an attack? Own name, both the name of the son, to varying degrees, has been registered as trademarks. The the same time, of to denounce infringement whether such as the the outside world rumors, otherwise profound meaning?
Originally, focus on the dealers, outlets proportion of low channel networks, public financing is necessary to take the opportunity to adjust, http://www.blackfrees.com/nike-free-run-2-c-30.html nike free run 2 when the brand suffered the dispute, the affected listed issuer at the same time, the adjustment of the channel network will inevitably be put on hold, various aspects of the tangled . This he ran a low-key enterprises in Fujian encountered in the listing when a big test.
Pre-IPO flying “Jordan”
On November 25 last year, Jordan sports through the audit of the SFC, will be listed in the Shanghai Stock Exchange to raise funds. Good News may not have a good mood, capital markets, this is a public platform, listed companies and more public concern. Jordan sports place itself in more than one non-place.
Starting to apply after the meeting, Jordan sports mood may have been hung. Twelve years Michael • Jordan never finding fault, “Jordan” trademark is already registered, but before the IPO, all the signs of trouble are sensitive, not to mention a brand vitality litigation.
Like Murphy’s law, most people are afraid of risk, will eventually come to. February 23, 2012, Michael • Jordan announced that Jordan sports will prosecute alleged violations of his name right. He asked the latter to stop the “tort” to clarify the company’s own relationship, and ask for compensation for moral damage. Jordan’s allegations may be expected to have long since been Jordan sports, its prospectus emphatically referred to the risk “of trade names and trademarks, but the market did not think the risk would come so soon, and looting in Jordan sports before the IPO.
In the Jinjiang, there are are the capital market of more than 40 enterprises in the the within the the global the scope of listed. Among them, the brothers of the sporting goods category enterprises are listed on the outside, “Jordan” in the Shanghai Stock Exchange-listed A shares only sporting goods company, and perhaps also to avoid the implication of the representations of inconvenience to overseas capital markets, after all, the Jordan trademark China registered a lot of things easier in the country.
Involving family members is probably the direct cause of the angry Michael Jordan. “Without my permission will use my Chinese name, jersey number 23, even tried to carry out commercial activities with my child’s name, I am very disappointed. I taking this action to protect the right of personal name and brand that I have . ”
Among the registered trademarks of Jordan sports, Jeffrey Jordan, Marcus Jordan, JIEFULIQIAODAN, MAKUSIQIAODAN words impressively. “Jordan,” the word is still can be interpreted as: coincidence the same surname of a person of the Europe and the United States, but a few trademark both English name of the son of Jordan, the Chinese transliteration of the same name, Jordan sports is difficult to refute the position of sports – Jordan avoided this problem, called “Jordan” a registered trademark of the exclusive right, protected by law.
Its prospectus, also known as the Department of the word mark “Jordan” Chinese words or Qiaodan phonetic words, are registered with Nike in China MICHAELJORDAN trademark difference larger, “their respective independence, it is impossible in the consumer cause confusion and there is no infringement “.
Michael Jordan lawsuit was filed, the court in Beijing, but the Jordan Sports rejected a defamation case. Reason is that Jordan not only in China, Michael Jordan “nike free run 2” only surname in the United States, tens of thousands of people surnamed Jordan, not specific to an individual. Jordan’s prosecution that, under Chinese law, Michael has the right to hold the spirit of compensation, the court may make the appropriate judgment on this. Refused, Jordan prosecution to go to Shanghai court.
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