3 Common Traps in Finding Ecommerce Web Hosting Service
The ecommerce hosting company typically oversees all the technical requirements of creating a website along with all the auxiliary features to enable the customer to start the business. This is ideal for start-ups who cannot afford the cost of building their own websites or the monthly bills that accrue in managing one. Finding a web hosting company that offers ecommerce solutions can be difficult since the Internet is teeming with so-called experts who actually have no background skills on building and optimizing a business site.
Beauty Before Functionality
The two elements need not be mutually exclusive but what happens with clients who have no knowledge in how Internet marketing works is they are easily impressed with a site with so many videos, images, or Flash animation, not knowing they are the bane of search engines. While aesthetics is important, an affordable web design New Jersey company should be able to advise you on the risks of a cluttered website.
You may win the award for the best designed website of the year, but you will definitely lose in terms of revenue streams. When speaking of functionality, this usually means easily accessible shopping carts, clear catalogue of products, menu of features, optimized content, etc.
High Security Risk
This is the most overlooked aspect in web hosting services. Again, because they possess no experience in the field, customers can get so engrossed in the visual appeal of their sites, they forget security is the most crucial element in the whole process — particularly concerning purchasing options and hosting email.
Security here refers to two things: whether your site is vulnerable to attacks by hackers and malwares and secondly, whether the personal information of your clients is protected from identity thieves. It would not be an exaggeration to say one report of a single customer’s credit card number being swiped by hackers will virtually kill your business. Nobody is going to deal with you anymore, at least not for a long time.
No Integrated Optimization Tools
You do not really want your website to exist in a vacuum, and that is what will happen if the dedicated or shared hosting company does not utilize on-site and off-site optimization techniques to drive organic and inorganic traffic to your site. Poor marketing makes it very difficult to attract new customers especially when you consider that there are more than 100 million unique websites on the World Wide Web.
You may want to check if the hosting company has a customization option so your site can be accessed by mobile devices; since industry experts saying that smart devices will eventually replace PC and laptops, in terms of accessing the Internet much sooner than expected.
Prestige Technologies offer the best ecommerce hosting solutions to its clients; this includes professional-looking sites that are SEO ready. This affordable web design New Jersey company will configure your site to make ordering and purchasing easy with the PT CART using the most advanced security tools to ward off hackers and viruses. Prestige Technologies is so confident of its product that it is offering a month-long money back guarantee to unsatisfied clients.
Alan Smith is an expert author in writing about ecommerce hosting and web design services. Here he explains some common traps in hosting email and ecommerce hosting services. For further assistance, please visit at http://www.prestigetechnologies.com/