Mobile Application Development Trends
With rapid developments that the mobile industry has been witnessing, each highlights a new trend. Back in 2011, the trend was that of tablet PC’s and other mobile devices. In the recent years there has been an increase for the demand of mobile devices and applications along with the variety of mobile OS. Mobile advertising and other location based services too have been increasing and has been noted to be the prominent feature of 2012.
Though there has been a rapid expansion in mobile gaming and social networking application, the main trend of 2012 has been serious business applications. Today more and more businessmen are dependent on Smartphones for multitasking and in order to save time. With multiple mobile platforms that are present today, the mobile application development companies experience various issues. The first and foremost aspect is to select the appropriate mobile platform from a variety of platforms for instance BlackBerry, iOS, Android OS, Windows 7 and many more. When the application developers decide to develop more platforms they have to confirm to all the application submission rules in order to avert the chances of the application getting rejected in a certain marketplace.
This apart there has been yet another trend of developing location applications, along with mobile social networking and mobile content sharing. Most organizations today are making optimal use of social network monitoring tools in order to set up their brand image and learn more about the customer behavior. The other objective is to market, promote and sell their services and products. In this regard, even online shopping has gained momentum with most consumers using their mobile handsets to shop online. Therefore, all the latest mobile devices today support GPS and offers targeted and important location based content that are advantageous for the mobile marketer, mobile advertiser as well as the B2B companies.
Keeping all these aspects in mind eminent companies specializing in android software development offer mobile application development in core areas such as:
· Mobile Media Streaming
· Presence and Social Networking
· Messaging and Syncing
· Mobile Advertisement and Ad Engines
· Mobile VoIP
· Gaming
The mobile industry today is successful and expanding. Mobile companies too are coming up with handsets that support innovative and new age applications, which makes it encouraging for the mobile application developers to come up with revolutionary applications. This in turn provides a huge opportunity to multiple market players to make the best of their resources and earn greater profits.