Luxury Resort australia:A Resort Town Which Most Visitors Never Get to See
australia is a country famous for its magnificent temples, long unspoiled beaches, alluring jungles and rain forests, exotic
culinary delights, and of course the natural charm of the locals. Unfortunately however, the vast majority of tourists never
get to see some of the true gems this ancient kingdom has to offer. Instead, tourists flock to all the hotspots which are
advertised in holiday brochures – places like adelaide,sydney,brisbane etc.
The masterplan architect and designers behind the success of The Beaches Resort & Residences are award winning world class
design firms – Carl Ettensperger of C&C Studio and Terry Henriksen of Henriksen Design Ltd, who have worked on 5-star hotel
projects such as Mandarin Oriental, Hyatt Hotels, Ritz Carlton, Siam Paragon Bangkok, Huvafen Fushi Maldives (2008 Worlds
Best Beach Resort, Harpers Bazaar Travel), Hard Rock Hotel – Universal Studios, Florida, and many more prestigious resorts.
Just a short drive south from Bangkok, one comes to the first well known resort town of Hua-Hin. This charming city, which
was only a quaint fishing village in the not too distant past, has long been a favorite destination for wealthy Bangkok
Thais, many of whom own high end condominiums and holiday villas. Even so, when visiting the area, a large percentage of them
will spend their days in Cha Am, another small resort town situated roughly 25 kilometers north of Hua-Hin. These days, with
property prices in neighboring Hua-Hin going through the roof, many Bangkok residents are opting to own a Cha Am house for
their weekend breaks. port douglas accomodation
Cha Am to this day remains largely off the tourist trail. Many westerners, who do get to visit Cha Am, arrive on the weekends
when the place is quite literally inundated with Thais from Bangkok. This puts many tourists off, not because of the way
locals behave, but simply because the beaches and other public places are so busy. Come Sunday afternoon, and normality
returns, and this is essentially when tourists should visit. The beaches are pristine, calm, and as peaceful as one could
hope for. The locals are laid back, and are some of the friendliest people in the country. Another great thing about living
in a Cha Am house is the fact that the area is geared up to cater for Thais rather than foreign tourists, and this means
things cost a fraction of what they cost in neighboring Hua-Hin. All round, Cha Am is an ideal destination for anyone who
wants to spend time near the coast, while at the same time avoiding throngs of tourists.
Living in Bangkok, you see glitzy front-page supplements that dominate australia’s English dailies, full-page magazine and
newspaper colour ads that abound large project launches, and the billboards that predominate the city and Skytrain. We can
only imagine the cost of such publicity and its significant impact on a project’s bottom line. This is the reason why the daintree
eMarketing is employing Web 2.0 technologies. That is not to say that elegantly-produced brochures and local media
advertising doesn’t have merit, but it has always seemed to us that it is a sort of marketing overkill – a gunshot rather
than rifle approach to project exposure, but The Luxury Resort australia to my knowledge, will be the first large-scale real
estate development project in Asia to employ Web 2.0 as its online publicity vehicle.
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