Electronic Marketing in the manufacturing facility

Electronic marketing has many assorted uses on the shop floors of industrial factories and other places of work.  Its focal use it to present information to employees, like production quotas, new working practices, health and safety issues, touring fat cats and critical reminders related with the day to day running of the organization.  Any number of LCD menu boards can be located on the factory floor, depending on the size of area and number of operatives.

The media is quick to replace and update as it can be either remotely controlled via the web or in house intranet, or by uploading the statistics onto a memory device and inserting it into the screen access point.  This can be arranged in advance and set to run at detailed times, pertinent to the shift workers in the factory.

Much exploration has shown it can have a positive effect on production as little time is lost through workers’ meetings and is visually aesthetically pleasing.  It can be run with or without audio, where apt and much more notice is taken of the moving images than that of a none moving poster, or hastily written notice.  Another benefit is more than one piece of information can be shown uninterruptedly therefore several can run concurrently.

This has shown to have a constructive influence on personnel, as information is displayed instantly and is rerun for reminders.  It can also be utilized for social events, the cafeteria menu for the week, fund raising and moral boosting.  Data can of course be streamed to the office workers, were applicable.

As Electronic Signage is a suitable advertising medium for both out of home and inside use, extremes of temperatures need to be catered for.

Putting an digital poster in a ski resort is an exceptional initiative, as it can offer so much information and promotion for local businesses, but with the harsh winter temperatures of -30 degrees Fahrenheit, the hardware within the poster frame demand protection.  The damp from the snow, turns to ice and can annihilate a hard drive therefore a thermostatically controlled temperature device has to be deployed.

Likewise, in the bone-dry desserts of Arizona, electronic marketing and touch screen menu boards have their place too, in outlets like eating houses and even a cattle diary, where milk quotas and production is monitored.  This without doubt requires a thermostatically controlled cooling unit to manage the soaring temperatures, without damaging the delicate systems.

Once hard wired to the power supply, these cooling or heating devices can be left to run, with little monitoring, as the thermostat will trip on or off as necessary, so does not have to be controlled personally.  As the temperatures change in the night, as the example of the dessert, where it can be really hot during the day, falling to sub zero temperatures at night, this would need a dual controlled thermostat.  The power supply is available in each countries own unique wattage, for instance, America is 120 Volts, most of Europe runs on 230 Volts (formerly 220 V) and United Kingdom used 230 Volts (formerly 240 V).  The dealer of the LCD advertising displays will be conscious of this and will give an opinion prior to buying.

The author is the leading manufacturer of LCD enclosures, their range of outdoor LCD enclosure offer all the protection needed for outdoor use.

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