Consumer into upgrading the quality of time not to forget the updated appliances
China Home Appliance After 20 years of development, now has reached the peak of product replacement, research vice president of the Chinese appliance MA De-jun told reporters that in 2007 China's only air-conditioning, refrigerator, washing machine, TV, computer replacement volume reached 100 million units are expected. At the same time, with the growth of national income, consumer appliances have been upgraded into the era, and consumer spending to upgrade the performance was very strong desire to buy home appliances have been upgraded to meet from the function of comfort. However, the upgrade process in the consumer, in the face of rapidly changing products and home appliances manufacturers publicity hype, some consumers confused, because the lack of knowledge related to consumption, very easy to enter errors. In this regard, experts advise consumers: consumer upgrades and avoid blindly, updated appliances, not to forget the quality, the only way to improve the quality, the consumer is the real upgrade science.
Grade does not equal high quality
Replacement appliances, to achieve consumption upgrade, some consumers are often one-sided view that is to purchase a higher level, higher prices of products, in a word: to display only high-grade high-grade. In this regard, experts say, high-grade does not mean high quality, fit is most important.
To be confused with high-grade and high grade the hassle, Beijing consumers Bronze with deep feeling. This year's "11" period, just move into a new home, he seems to have grades to show their consumer position, income is not high inscriptions after discussing with his wife, took out all the savings to buy a 47-inch LCD TV . As soon as installed, Jin young couple very excited how it all seems impressive, enough to grade, but not a month, Jin is not up on the excitement. Original inscriptions of the new house the living room area is small, only 12 square meters, the television viewing distance is smaller, only about two meters. As the short distance, watching TV, always feel sad eyes, the eyes will look swollen longer time for pain, not only that, had thought very clear TV, because too close, does not look clear. Finally after considerable deliberation, inscriptions, or to use this high-end large-screen LCD TV, please out of the house, honor their parents. Bronze told reporters that initially bought the TV, just heard that now popular large flat panel, in order to prevent my friends joke its low grade, so no more consideration, never thought his house and the actual situation.
Wang Ning, vice president of China Electronic Chamber of Commerce in an interview that is now more popular flat-panel TV, this is TV's consumer trends, but many consumers, consumer knowledge, lack of flat-panel TVs, plus the firm's speculation is easily into the flat panel TV the bigger the better, the more significant the more high-grade consumer misunderstanding, it should be on the alert. He pointed out that, in fact, including flat-panel TV for all home appliance products, including any time are not like high, high is high quality, but the best fit, appropriate, reasonable and just highlight science and taste.
Function is not the better
Consumption in home appliances, the most important feature is the function from product to product to meet the increased comfort. To do this, from buying a more perfect product is very important, but that does not mean that the product functions better, but enough with his words, the blind pursuit of multi-function products, the result can only be brought about not necessary waste.
Reporter found that in the fierce market competition in order to obtain the initiative, many appliance companies regard the product as a function of the capital to show off their technical strength, the result is more and more products, features, and more may make consumer But those are credited to. And this over-development of product features, also affect consumers in the rational choice when upgrading appliances, resulting in unnecessary waste.
To microwave ovens, for example, now is no longer just heating appliances, cooking soup, cooking, barbecue and other functions ranging, almost swept all the functionality of kitchen appliances. Function of the increase in the price increase, a feature-rich product, the price of 300 yuan higher than the ordinary microwave oven. Beijing Liuliqiao in GOME stores, sales staff told reporters that consumers generally are more popular full-featured microwave oven, although many features do not apply, perhaps in the microwave oven that can use throughout life in the less than full function 1 / 4, but many consumers still do not care about a few hundred dollars more, rather higher price back to a decoration, not want to buy those features simple, inexpensive products.
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