Web design Trends in 2011

The computer world has changed dramatically in 2010. For the first time, there is a mandatory place for mobile devices on the world wide web. For more than 8 years, mobile devices required special computer worldsites, special browsers and adapted writing. The iphone changed all that. Now users of mobile devices expect the same tier of service that a regular information superhighway browser provides. The www has become more of a passageway of traffic than a reading mechanism.
Every day in 2011, millions of people use the world wide web to make calls, and find restaurants. They do it from handhelds. They also do it from iPads. With all this going on, what are the latest design trends? We have all seen that less is more as the information superhighway reduces to a medium that can be seen by both mobile devices and wired computers. Take a look at Facebook and Twitter. What do you notice? Less is more for these websites.
2010 and 2011 in wwwsites means streamlined, online communitysites without the bells and whistles that became popular in the 1990s. Back then it was very popular to have online communitysites with fire, dynamic HTML and many other things that don’t matter. In 2011, online communitysites have gotten smarter.
Psychologists have educated designers to the fact that the customer can be steered by less items on a page. This improvement became public knowledge about 3 years ago. Pages immediately slimmed down. Less meant more. Within 2 years, the most effective pages had less than 3 critical elements on them.
Designers are using softer colors and pages are taking on a pastel revolution of minimalism. The best example of this is the Twitter wwwsite. The color choices exemplify this concept and the focus for mobile devices gives us a hint to the future of the internet. Mobile world wide websites like Twitter will be an example of what success in the future will look like. Achievements in the future will be measured in the tens of millions of users. A world wide website with 100,000 users will be considered “small”. Mobile devices will give us a freedom that the old internet could never provide. Unchained from the past, these trends will transcend the human condition.
As every single aspect of the world wide web goes mobile, we can expect to see a mobile version of YouTube as soon as every mobile device is able to process and run Youtube video. So we can expect that as time goes on, these trends to continue and our online community will become more mobile.

Ben Rama is a Graphic Designer, CG Artist & Cinematographer from London.
He is the creator & productive director
at Digital Empire with many years of experience in Graphic Design, Film & TV within London.

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