The first four features of modern corporation spirit
The first four features of modern corporation spirit.priority for themselves, it is unilateral pricing absolute power built a series of deceptive coat, thus inducing customer recognized it right, but no longer pursue is reasonable. The cheat is part comes from the value of the brand, brand value. Undeniable, brand or trademark has a certain value, the value of it lies in its reputation, but it cannot absolutism and utilitarian. Be like a man to maintain their own reputation, fundamental within yourself, Ugg boots clearance rather than just relations with other people. If put the cart before the horse, can appear some profitable idol star, on the surface of the reputation with actually behavior serious deviation from. The same is true in the so-called famous trademarks and brand. Sales of goods should have reciprocal, however, because a deliberately create brand, not many practical value of the products sell high, or the cost low selling a product, is actually purchased in disguised insult consumer’s intelligence.
The department store deceptive coat also comes from all his luxurious ostentation and extravagance. Place of business of the huge, lamplight design of fantasy, air conditioning, the waiter’s comfortable diligent, etc., are aggravated it unilateral pricing power. But all this, including the above commodity exhibition cost, advertising costs, finally by consumers to assume. Ugg outlet In order to abate consumer vigilance, it also puts forward a slogan, “customer is god”. In fact, so-called all god’s right, only in the sale price of merchants provisions basis. And god really need not be cheap and practical, businessman of first principles. Consumers as nominal god, but from the heart’s desire to reality shopping action, have been behind the scenes god (capital) manipulated. False god because have stimulated by the businessman of vanity and lose freedom, false god because of vanity and in business before making prices dogmatic freedom.
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