PSD to HTML: Give Something ‘X-tra’ to your Customers
These days customer’s retention is very difficult in almost every market. Same is the case with PSD to XHTML conversion service market. There are so many PSD to HTML service providers in the market providing more or less same quality of mark up services at competitive prices so that it becomes almost impossible for the customers to select the best one for them. All of them promise to deliver the projects on time, price reasonable, and maintain top-notch communication with customers. But Are these factors enough in order to attract new customers and retain the old ones! I would say ‘No’. Today is the time of giving a X-factor called “Something Extra” to your customers. Something that would add value in your services and directed towards the benefit of your customers. So, below you will find 6 ways by which you can deliver that X-factor to your customers along with your normal work:
1- Free Suggestions and Advice: When you are maintaining communication with your clients before, during or after the projects, the off topic discussions are likely to happen. The client might discuss about his issues regarding ‘coming up with new website’ ‘website re-designing’ etc. with you. Here comes your role to play. Giving a client tips about their website and business can easily show a client that you’re in it for them, not just for yourself. There is no harm in giving free advice till the time, it is properly and rightly conveyed. Act as a friend and well-wisher to your customers.
2- Give Cool Innovating features: It is not necessary that you need to do only what your client has asked to do. You may add some cool features to the project from your side. Never ask clients to pay for that. That should be like a token of brilliant customer service from your side. For example: Neatly styled drop-downs, content tabs, sliders or Javascript features are some of the amazing features that you may add. But you should always remember that it should not neglect/hurt the business requirements of the clients.
3- Never leave Professionalism: You need to carry an attitude of Professionalism all the time whenever you are into contact with your client. Be it on meeting, phone call or chat. Never use abusive words, be calm, composed, soft and patient. Let the client to speak first and then put your points in front. It is 100% sure that your clients are going to appreciate you for this!
4- Set realizable deadlines: There is no fun in setting a deadline which actually cannot be realized. The deadlines vary according to the project complexities. Always make it 3-4 working days later the day you expect the project to be finished. Doing this will avoid the late delays of the projects, and you will get some time to recheck the project. In short, it will avoid the situation from being hotch-potch. Also your customers would be happy to see the on-time delivery of the projects.
5- Give customers an Easy Platform to work with: You may PHP includes to create an easy template for them to alter later. Or use a header.php, footer.php, and sometimes sidebar.php, and then explain to them what they need to open to alter the right portion of the page. If you clients do not want it, simply leave all this. Instead, assure them that you will help them on minor updates, modifications or whenever they require.
6- Post-Sales Freebies: Not applicable for bigger projects, but don’t charge for fixing up minor issues that come under half-1 hour follow-up maintenance. This would enhance the trust of your customers on your service. Clients just won’t be able to stop themselves coming back again and again for availing your service. This is the magic of giving freebies.
By working upon all the above tips(or I would say tricks) you would be actually able to provide that X-factor which is missing in almost all services providers. Just do some extra, and you will get much extra in terms of business.
Xhtml.pixelcrayons.com converts your design files from various common image formats into best quality cross-browser compatible W3C validated XHTML/CSS markup. Check xhtml.pixelcrayons.com for our Design to HTML, PSD to CSS and PSD to Joomla service.
Processing your request, Please wait....
