Digital Signage Hardware, Something For Every Budget
Understanind digital signage hardware.
Digital signage hardware is a developing industry and to benefit from it companies are often put off with the investment without thinking about the options fully.
So what is on the market for a digital signage solution, here we will look at a few devices from an lcd advertising screen, video wall and outdoor dynamic advertising employing an LCD enclosure.
Indoor digital signage hardware.
Digital posters, LCD posters and LCD advertising screens all fall under this category, the solution is a basic one and the most cost effective, but it does have it’s limitations.
So what is a digital poster?
These comprise of an LCD monitor that is of digital signage standard (designed to run 24×7), with a built in device that stores the adverts that stores the content on a memory card, these can be wall mounted or floor standing, it relies upon how you intend to use them.
These lcd advertising displays are available in a wide range of sizes from 20” to a massive 65” Lcd advertising display.
Benefits – They are simple to use and simple to configure, all you have to do is create the advertisements and then drag n drop them onto the storage card, insert the card into the media player and lock the compartment then follow the onscreen menu to set up how the content will appear to buyers.
Disadvantages – The ads can only be updated manually, so a member of staff has to go to each poster and plug a flash drive into the USB port to update new, fresh content.
Floor standing digital poster give a more dramatic effect to a digital show.
Video wall.
Video walls are used all through the world, from shopping malls to music concerts at baseball stadiums, the reason behind their use is that these video walls let most of the audience to see what is happening on the screen, perfect for a music concert when you are near the back and can only hear your music idol, now you can see your icon on a 16 metre high video wall, so you don’t miss out on any of the stage images.
Classic video walls are time consuming to assemble with storage and transportation an issue too, now there is a new solution on the market that takes 77% less time to set up, 75% less storage space and with the saving in space the transportation costs are also 80% less, the solution is a flexible video wall.
These can be a little costly for outside dynamic advertising, unlike a very cost effective solution for out of doors dynamic advertising using an LCD enclosure.
An LCD enclosure, permits the promoter to use a common or commercial LCD or plasma television connected to a media player that shows the adverts. The steel LCD enclosure safeguards the display from the climate as well as any probable vandalism, this gives the promoter piece of mind knowing that their marketing campaign is running and the dynamic advertising hardware is safe and sound.
Using a regular LCD TV and an LCD enclosure is the most inexpensive solution for outdoor digital signage known in the industry.
Over the past 20 years the author has developed a range of outdoor digital signage protective enclosures and founded LCD Enclosure Global who are the leading manufacturer of LCD monitor enclosures, as well as supplying a video wall solution and a range of LCD enclosure.
Processing your request, Please wait....
