Are LCD Enclosures Missed on Your Solution?
If you are involved with OOH (Out Of Home Advertising) and deploy or use the internal electronic signage, you have to consider the boom of the outdoor digital signage industry.
The obvious variations are that one is inside, such as shopping malls and one is out-of-doors. But the real perk for outdoor electronic advertising is that it is your sales message 24 hours, normally people are oblivious of static posters for this reason the explanation the digital solution is so well-liked, delivering dynamic adverts, every minute of the day.
Think for a instant, you get 100 viewings of the advertisings every hour and for a total of 10 hours compared with 75 viewings of a solution that operates 24 hours a day, you get an additional 800 viewings every day. 5,600 viewings each week, 22,400 more than the local retailer every month, what will this do for your product line?
When organizing systems for outdoor digital signage, there are typically two solutions to think of, the key choice is to use LCD monitor enclosures, these are committed to supplying vandal-proof solutions, which has an integrated media player or use common off the shelf display screen or display, attached to a digital media player.
There are benefits to employing these solutions, both to offer appropriate solutions IP65 (water-resistant protection) or NEMA 4X standards (the U.S. Standard Industrial Protection), important when the digital signage components is located outdoors.
On the other hand, the major big difference is that a dedicated weatherproof TV is too high-priced, costing five times more than a regular LCD monitor, this is what makes most projects outside the planning stage. But housing a standard LCD screen and advertising player in waterproof Monitor enclosures, gives a substantial cost savings on the cost of a waterproof TV, which makes the outdoor digital signage solution more cost-effective.
The way the Monitor enclosures are cooled is very similar to the cooling and air conditioning of a computer system enclosure that is on a factory floor, the cooling system exchanges the internal hot air with clean cool air, making sure the LCD screen is at the suitable temperature in the casing, sealed LCD enclosures. The cooling system on the housing can be fitted with a filter for high dust areas, these filters can filter out dust particles out of the air and stop then damaging the electronics inside the LCD enclosures.
With the great ability to increase brand awareness, digital signage outdoor is raising at an alarming rate, even in a downturn and all businesses need to increase brand awareness or product image and make sales. This is one of the motives why digital signage is as prosperous as the return on investment is speedy.
To summarize, if you are planning to install outdoor digital signage, the choice will be fund driven, even so, if you have an unlimited budget to use, go and invest in a sunbright waterproof TV, but the most inexpensive solution will be to invest in a LCD screen or ordinary plasma, a advertising player and LCD or plasma box to house all the electronics and save you thousands of dollars.
In the current fiscal market, many firms are taking the corporate line that gets the best prices on business, providing it has no effect on quality.
Over the past 20 years the author has developed a range of outdoor digital signage protective enclosures and founded LCD Enclosure Global who are the leading manufacturer of LCD monitor enclosures, they also offer anti vandal LCD enclosures that provides all the protection and security needed for outdoor use.
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