Why selling your house is all in the marketing
So that’s one of the things that has really bugged me as a Realtor. Most real estate sales representatives seem to forget that a big a part of our job is marketing. I understand, I understand… you may be saying to yourself “Craig, I understand that marketing is essential when selling a house but how will it help a buyer?” Great question! Stick with me for a great answer. If you’re looking for homes for sale in Corona, this is especially important for you because the market there is very challenging for a home buyer.
FACT:Some agents and buyers are more difficult than others.
In the current property climate, there are fewer local agents representing sellers, banks, and investors. It’s hard for any listing agent to help their seller know which buyer may be the best one to open escrow with. This is particularly essential in the case of multiple offers. You see, every seller wants the transaction to visit smoothly and for escrow to close on time. What this means is they get their money and may move on with their lives. A benefit that the local listing agent has is the fact that, typically, they are fully aware the reputations of other local agents – your potential buyer’s agent. They are fully aware if they are ego-maniacs, sloppy agents, non-responsive, or when they kick butt and obtain the job done. The buyer’s agent’s reputation will be a bit of information an area listing agent might get for their seller to allow them to make an informed decision when selecting the right buyer for their home. Actually, In my opinion it’s key piece of information.
So to the question, so how exactly does marketing help?
Your agent should be marketing you the buyer and themselves just like a commodity. Your opportunity agent ought to be so compelled to do business along with you that they’ll feel like they’re really missing out when they do not get you to the deal. They ought to want you to possess the home nearly as much as you want to own it. They ought to also believe by choosing you they’ll be saving themselves and their seller from the pain they’ll most likely encounter if they choose another buyer.
The main thing for the buyer is to be as educated on the home buying process as you possibly can. Every buyer should have realistic expectations. As a buyer, you must know what the normal course of action is for repairs, reports, and inspections. You will see bumps in the road but with the proper education they will hhardly be felt. By being educated on the real estate process you’ll be able to move ahead and never stall out advertising media are into a challenge. Additionally, with this education under your belt your agent can then visit bat for you personally.
Before your offers are submitted, your agent should be trying to build a rapport using the listing agent. The next time your agent talks with that agent they should be received as a welcomed friend. When the offer is submitted your realtor ought to be selling you since the nicest, easiest buyer on the planet. The listing agent must know that you’ll make them look good for their seller. They need to realize that you’ve been educated on the process and there won’t be any problems. It’s imperative that they know your realtor has experience for the reason that kind of sale (may it be a brief sale, repo, standard… etc) and that their expertise will also result in the listing agent seem like quite the hero to their seller.
Financing plays into the overall picture but if your agent does the “marketing” right, the financing is a secondary consideration. FHA, VA, along with other government financing can always be hard to overcome and that’s part of the marketing job your realtor must do in advance. Again… whether it’s done correctly, it will only be a minor consideration.
Remember to make certain your realtor understands… I am talking about REALLY understands marketing and how it relates to you like a potential buyer. When they truly understands after that it you will move from potential buyer by owner. Remember, this becomes acutely important in areas with low inventory.
Buying real estate in this economy can be downright scary. Jacksonville Beach Real Estate Sessions Realty can help you navigate the complex and difficult aspects of buying real estate in Jacksonville Beach.
Processing your request, Please wait....
