Suzuki bucks the trend

2010 was a very difficult year for car manufacturers and dealers alike, the automotive market suffered a lot from the global economic situation. The sales of new cars in the first three months of the year were heavily helped in the UK by the government backed scrappage scheme. Similar schemes operated around the world including America and other European countries. The scrappage scheme in the UK came to an end in April 2010; globally the scheme was also phased out in the early part of the year.

Since the scrappage scheme withdrawal the automotive market has struggled to gain momentum, sales in the sector were tracking much below the 2008 trend. Suzuki the Japanese car manufacturer has reported on its 2010 last nine months sales results, it has reported an increase in sales and profits in this very difficult market.

As a group Suzuki achieved consolidated sales of ¥1,927.7 billion which is up ¥148.9 billion, 108.4% year on year thanks to increased sales of automobiles in Japan and of automobiles and motorcycles in Asia, but sales in North America and Europe were lower than the same period of the previous year.

Production volume wise the group achieved an increased overall sales volume of 1.94 million units which is up 114.0% compared to 2009. Global sales were reported to be ¥1,722 billion which is an increase of ¥148 billion, up 109.4% year on year.

During 2010, global production for Suzuki Motor Corporation increased year on year for the first time in two years, resulting in a record total of 2,892,945 units which represents a 21.2% rise. Used Suzuki in Nottingham also reported encouraging sales figures, indicating that some manufacturers are being able to excel even in a very volatile market place.

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