LCD maker's publicity department to put eggs in one basket do – flat panel, LCD TV, plasma TV – Network Appliance Industry

China is the world's largest TV market, TV penetration rate of 90%, about 40 million units in sales. "According to statistics, in 2006 China's color TV market demand to reach 35 million units? 36 million units, of which the urban market 18 million units, while sales of flat-panel TVs accounted for city 63% of the total color TV sales." The data cited above is to show that , flat panel television consumption has become the city's mainstream. Of course, this conclusion even without these figures show that we can feel that.

Also felt that the flat-panel LCD television has become the mainstream of the mainstream. "LCD TV and plasma TV sales in 2006 was 366 million: 80 million units, the national retail sales of 41.804 billion yuan flat panel, LCD and plasma ratio is 34.071 billion yuan: 7.089 billion yuan," this shows that no matter in sales or sales of almost all plasma LCD 5 times.

Special case of our flat panel market exists

Dominant, when the China LCD TV manufacturers get together with the production let us see the dawn of the infinite flat areas, this trend is the development of the global flat panel market, does not correspond, as a special case.

Large-screen plasma do, do the small screen flat-panel LCD is already the acknowledged law. The cost of the main plate in the "screen", as plasma and liquid crystal different imaging principles, the larger LCD screen, the higher the cost, while plasma happens to the contrary, the high cost of a small screen, so the bigger screen on the more obvious advantages of plasma, Japan and Korea and the United States and Europe are flat enterprises to follow this rule, do the following general 40-inch LCD, 40 inch plasma above do.

Can flat production in China is not the case. "2006 1 August Chinese plasma TV market volume of 38.8 million units, up 26.2%; 40-inch and above LCD market is strong growth, large-screen LCD TV market volume was 42.3 million units, up 2213.5%" This does not include the following in the 40-inch LCD is almost dominated the market, this group of figures can be seen, occupies a small screen LCD TV line of the territory began to occupy a large screen area, and the screen bigger and bigger, from 42 do 52 or greater.

Large screen and high definition full advantage of LCD is not accounted for

The mainstream market is now flat: a large screen and high definition. The two words are more than one mention, however, LCD TVs in both the mainstream advantage does not exist.

The pursuit of the large screen is that people in living standards. Room to expand the area, 32 inch, 37-inch small-screen TV of course, can not meet the needs of a large room. Of course, there will be such a doubt, the average household is 50 inch, 55 inch so much TV? If your home away from TV to the sofa about two meters 5, suitable for 50-inch big screen TV, generally, three times the height of the TV screen is the best viewing distance, similar to sitting in the cinema to see a 15-row Like the best sense of visual distance. Of course, in the bedroom lying on bed watching TV with the bed, to calculate the distance of 2 meters for the 40-inch or so of TV. On the other hand, large-screen television on the visual than the small screen more useful. Large-screen flat-panel can make the vision will not only focus on one point, a long time watching TV, eye sight range of movement than the small screen television to large and difficult to form a visual fatigue. Again, big screen viewing angle is also large compared with small screen, effective viewing range than small-screen wide, more practical.

Again for the HD. 07 promulgated under the standard definition digital television is a static definition, high definition 720P for the points refer to points, the static definition LCD and plasma aspects of the development of almost all the same, and now Hitachi, Panasonic has introduced a 42-inch HD Plasma TV , greater emphasis is also developing their full HD. As the imaging principle and working mechanism of the characteristics of the plasma above the competitive edge in the dynamic resolution, but LCD is also progress in the general level of the whole plasma better than LCD, but does not rule out the dynamic definition LCD products are particularly good.

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