Incoming heat to experience the refreshing feast Huizhou GOME – GOME Electrical
6 month, this is
Air conditioning
Sales season, but because of the weather there is not the busy season phenomenon. This will herald the second half of the air conditioner market competition will intensify, the brand concentration as well. The industry is expected to enter in July, air-conditioning market, sales of the high temperature will appear blowout situation. This weekend, Huizhou States United States, large-scale "Cool Summer" promotion, increasing the air-conditioning market heating up.
Large air-conditioned single-price suppression
Years just after the ceremony, geese City
Home Appliances
Stores have been busy in the air before the arrival of the first to the peak of action, because the weather has prevented the "frozen corps" of the hot, mid-year ceremony after the air war is regarded as an official fired. Huizhou States United States has officially announced that the country stocking the U.S. air 10 million yuan, the city opened in the summer air conditioning goose Strong Sales of prelude, and announced that the U.S. air services to enhance the country, prices continued to fall. Huizhou States United States official said, large air-conditioned single stocking for based on the following three reasons: First, according to authoritative forecasts of meteorological agencies, the summer of 2008 will be the most hot summer, air conditioning will certainly be selling hot; second, air-conditioning upgrade updating of popular, market demand continues to amplify; third, with the temperature gradually increased, air-conditioning sales in the recent blowout, when the air conditioning will be tight.
Purchase of air war was intoxicated
It is understood that China Huizhou advance U.S. air stocking, introduction, including Haier, Gree, Midea,
Hisense
, Kelon, Chunlan, Panasonic,
LG
,
Samsung
, Mitsubishi Electric, Galanz lot of new brands such as models, best-selling models and special models, and adequate supply monopoly 60% of all manufacturers selling products, special aircraft for over ten thousand air conditioning units. Industry insiders point out that this summer, the national sales of 10 million U.S. air cargo and a large number of large single full support of special machines, air conditioning prices will be down 10% to 30%.
With the United States and other countries signed a business major orders, underwriting, customize, scale procurement approach will further advance the production of upstream manufacturers will be more planned, thus reducing production costs. Therefore, the air conditioning will further lower the overall price. For consumers, it is rare opportunity to purchase air conditioning.
Price movement launched two nirvana
In promotional activities, the country developed a detailed package U.S. preferential programs, and increased return on different category is, straight down the intensity of special offers; gift will continue to intensify efforts to buy gifts,
Fan
, Rice cooker, deluxe microwave ovens, mobile phones, color TV, LCD TV, luxury gift Reward for a cumulative decrease of 30%. Enjoy shopping in different amounts for different levels of manners, part of the popular high-end models corresponding gift. States United States
Refrigerator
, Color TV, digital, mobile, 3C and other categories also launched big promotion.
In services, the National US-100, paragraph 6 hours delivery gold air conditioning installed in place. States United States the full commissioning of the logistics center of the 100 pre-reserve 500 delivery vehicles and installation of officers to ensure timely product delivery and installation in place, for "Gold Air" provides 6 hours of "out Jisong the installation" project. States United States Customer Service for all brands of popular products and the "gold air conditioning," complimentary "2007 Air Conditioning Service of Standard VIP Platinum Card", including: one year free home cleaning air conditioning 2; two years free of charge transfer machine or fully fluorine time ; free home design; free drilling and other appointments.
Air-conditioning big "bloodletting" Preparing for summer
The "Cool Summer" campaign to air conditioners, refrigerators main fight, for a large price-cutting efforts. Gome chain advantages through scale purchasing and access to Haier, Hisense, Samsung, Panasonic, Gree, Zhi Gao, beauty and many other manufacturers support and implement joint marketing company, launched this week, refrigeration sales storm, the audience Heavy 10% The maximum reduction is 40%.
Then, 10 million special air-conditioning, opening up "cool." Underwriting a large number of air-conditioning, special air-conditioning, best-selling model, especially for the exclusive use of air conditioning the same period last year the number nearly doubled. With ventilation, dust and other functions of the health of bactericidal conditioning and energy saving, high-end of the door, three door refrigerator will become the focus of national U.S. sales. While all price categories, more live draw, signings, discount packages and other activities, were presented fans, rice cookers,
Cooker
, Soybean milk machine, dishes and other gift, will bring value to the consumer's shopping experience.
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