Cell Phpne Website Version Versus Regular HTML Site Tips And Advice
M-commerce is already promised a much debated topic for 2011 should be. The reason is the increasing use of mobile Internet . But you can now opt for a best mobile website or go for an application? There are a number of studies published that show that users prefer to choose content from a website than from a mobile app. Except when it comes to games, music and social media . But such studies are always about the past itself and I believe that this behavior could change quickly sometimes.
The advantages and disadvantages of a mobile website
Benefits:
– Mobile websites are easier and cheaper to develop than an app
– Access is greater because each cell phone or a browser
– These are search engine friendly and faster to find
– You are not dependent on third party approval to m site.
The disadvantages:
– While every mobile phone a browser they are often simplistic and can not always handle the complexity of some sites. We’re talking mostly about flash and javascript applications
– A mobile website can not enjoy the same functionality as an app. Like the GPS, camera and vibrator (I myself am no expert and I am told that this would be possible with HTML5?)
– In the absence of the compound during the sales process is more likely that you miss this sale.
The advantages and disadvantages of an Application
Benefits:
– An app contributes to a better user experience. The way the text, images, sounds and videos are displayed for each user the same
– There are no distractions as a full screen app takes
– In the absence of the compound may also be used offline app. As you scroll through the catalog and other functionalities that do not require an Internet
– For a customer who download the app, the chances are that he will make use of
– A nice app is better for the branding of your brand!
The disadvantages:
– These are not search engine friendly
– You must first download the app here before you can use
– The group of app user is currently not so big because this is something quite new
– You are dependent on third party to approve the app.
Of course the choice now speaks for itself!?
I believe strongly in the future of the app, but which is a major factor is your target audience. They use a smartphone and what they prefer? The purpose of the website will play a role here, and further developments will follow.
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