Booklet Content Ideas for Your Dance Studio
Booklets can help you reach out to your clients and market your dance studio. To make your booklets more effective, it’s important to include information that will benefit your potential clients and students. Don’t just fill your booklet with pictures of dancing people. Despite the fact that visuals initially grab the attention of readers, this alone won’t make your clients read through it. A right balance of essential information and complementary images are necessary to make your booklet worth reading. Below are content ideas you can use for your dance studio booklet:
1. Programs and workshops: Use booklets to let potential clients know about your workshops and programs. Include a complete list of dance class schedules, rehearsals, trainers and the corresponding fees for these. If you try to put yourself in the shoes of your clients, you would know what other details you need. You can also include health benefits your clients can get from your workshop like better breathing for belly dancing.
2. Special offers: Include discount coupons and ticket passes on your booklets. Add perforated pages at the back of the booklet to make it easy for your clients to tear discount coupons or tickets. Also, include gift certificates to reward loyal clients and attract new customers.
3. Contest and activities: Use the booklets to invite more students to join. Theses can help promote your dance studio’s contests and activities, as well as generate buzz about your studio. Include application forms where interested people can write their personal information and contact details.
4. Scholarship info: Provide dance scholarship information. This portion should contain the mechanics on what scholarship programs are available and how to apply for such programs. List the qualifications of the person who can be granted with scholarship.
5. Credentials and achievements. Although it’s not advisable to talk too much about the achievements of your dance studio, this still helps in building a good name. Include a brief description of your studio’s background and also list studio’s achievements. . This gives the impression that your studio is credible and experienced.
Make your studio dance its way to success by providing booklets that your clients consider as worth-reading and worth-keeping. Keep in mind to choose a booklet printing company that offers high-quality prints and services.
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