Development of Internet TV should actively learn from successful experiences abr

The United States is the world's
Internet TV
The development of one of the best, more than 80% of Internet users watch at least once a month online video. Research also predicted that next year, Internet users in Europe are expected to exceed the traditional TV users, Internet TV is diverted traditional TV users one of the most important factors. Domestic backbone
TV
Internet TV company recently introduced the Internet conform to the requirements of the times, in the autonomous development meets the conditions of our country's Internet TV industry, but also should actively learn from the successful experience of foreign countries.

The development of standards for Internet TV to seize the high ground in the core technology to achieve self-control. As early as 2006, Japan
Sony
, Panasonic, Sharp, Toshiba, and Hitachi to jointly open industry standard for Internet television, aims to respond to competition from PC makers, as more and more computer products with a TV function. Microsoft is also a strong supporter of Internet TV, and that the next 5 years Internet usage will shift from the traditional PC to TV
Mobile
, Game consoles and other electronic equipment up. Microsoft's addition to the United States, Europe and vigorously promote the Internet TV, is also actively into South Korea, China and other Asian countries the market. Europe recently announced the development of high-definition TV content through the Internet standards, criteria will be considered consumer electronics, Internet, radio and television, telecommunications and other fields of interest, will be a relatively perfect Internet TV standard. Internet TV standard first overseas development practices, it is a positive reference of domestic manufacturers, the Internet television operating system, security, intellectual property protection and other important aspects of network connection should go through the standard norms, and standards development of domestic industries to take full account of the actual in key technologies to achieve self-control.

The development of Internet TV hardware manufacturers and content providers needed to work closely to achieve business model innovation. Terminal manufacturers to develop Internet TV industry, an important promoter of, or the prototype of the Internet TV terminal manufacturers from the beginning of product innovation. Sony 2007 Consumer Electronics Show in the United States (CES) on display with browsing function
LCD TV
Internet television opens up people's attention. In 2008, CES, Panasonic and Google announced the joint development of Internet TV, users Panasonic
Plasma TV
Can search for and watch Google's video site YouTube and photo site Picasa content. 2009 CES, Panasonic has enhanced the company with the U.S. Amazon video on demand cooperation. Korea
Samsung
Electronic high-end TVs this year, Yahoo's search engine pre-installed, users can watch online news, stocks, weather and other features to see. Philips Consumer Electronics Show in Berlin recently on display in the LCD TV has all the functions of the Internet, TV link network, you can watch more than the contents of web site resources, and the Internet, and no significant difference. Terminal manufacturers from foreign initiatives, the hardware vendors and content providers working closely with the early development of the Internet TV necessary step, especially in our Internet TV standard has not yet developed, most users do not know the circumstances, terminal manufacturers and content the co-operation will allow more users on the Internet TV, to promote the popularization of Internet, television, and also the relevant departments to facilitate the supervision and management. For
Hisense
, TCL, Skyworth, Changhong and other key domestic color TV enterprises and Sina, Sohu, Thunder and other sites means cooperation or self-built website, should be encouraged and supported. Relevant competent departments in China should be based on the actual development of the Internet TV industry in the rigorous review, based on the promotion and construction of legal qualification of the Internet audio-visual program services, providing content for Internet television service support.

, Of course, have their own national conditions of China, in the development of Internet TV can not rigidly copy from foreign practices. TV Internet backbone companies do focus on television production and marketing machine, we should abide by relevant laws, regulations and standards, commitment to self-built to provide services to the Internet TV site seriously fulfill obligations to copyright protection, does not engage in advertising business not content with no qualified providers, to promote and regulate the healthy development of Internet TV industry.

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