Zhangzhou: holiday home appliance stores bustling business opportunities – the c
Since the second half, with the States United States, Wing-lok, home appliances and other large stores to the city, setting off a round of another round of price crisis, to inject new vitality into appliance sales, appliance sales are made to further intensify competition. Faced with this increasingly fierce business competition, the urban area of some home appliance stores to take such measures as preferential let promotion, expansion of sales, for consumers, participate in market competition, to win in home appliance sales, cut a piece of cake, the share of their own.
With the Spring Festival, Lantern Festival of these traditional approaches, more intense competition between businesses, to the festive joy fills the air with festivity.
Appliance store to buy a large wave off
Chinese New Year is the most stress of a traditional big day. Festival market business opportunities, business has become a battleground. Chinese New Year approaching, the major business actively stocking, holiday market an array of commodities, whether it is food, drink or wear, use, can allow consumers to buy their own satisfaction and needs. Especially household appliance market. Prior to the city's major home appliances shopping malls found in the interview, this time consumers buy a lot of large and small household appliances, especially electric stove, microwave oven. The business is also rolling out promotions faiths, so that people who want to buy home appliances buy your fill.
Journalists in the country store on the second floor Silver Zhangzhou United States that a woman is buying digital cameras, digital camera counter. She said that it has entered the digital age, digital cameras are so cheap, 400 million pixels are more than 2,000 yuan only, but also a large storage capacity, you can shoot hundreds more, buy a digital camera, ready to travel the Spring Festival family. Another customer is looking at laptops. He said, ready to buy a laptop computer given to the University's brother is reading.
Annual New Year's Eve the whole family sit together happily, "round the fire" of Zhangzhou a custom, this year
(2006) Danian Eve is no exception, but please friends and relatives at home "to eat hot pot" has now become a trend. Best Man in Wing Lok Commercial Building, small electrical appliances shop area, some consumers here to select the appliance, microwave oven. It is understood that, because LPG prices, since the recent period, induction cooker, microwave oven sales have been bullish. With technological advances, induction cooker, microwave oven operation more convenient, more complete functionality, have become an increasing concern of those home food, great gas furnace cancel the trend.
Reporter Min Parkway Shopping Centre, see, here are a lot of purchasing home appliances. Many consumers to understand the rice cooker, stew pot function and use. Small appliances may be small, no small ability. Providence Electric, Cinda appliances small home appliances sales is also very lively, DVD player, stereo, etc. are favored by consumers. One consumer told the reporter, listening to music, sing songs, watch some film and video, had a happy New Year. The electric razor is also very good. Miss Li is optional, said she was ready to fully automatic electric razor as a New Year gift for her father.
To scramble for market share before the holiday, the major appliance business did her best to launch promotions to attract consumers. According to some shopping centers revealed that, induction cooker, microwave oven sales increase over the previous period of time at least three percent, while total sales grew a lot. It is understood that States United States launched a "national U.S. million birthday party for the four bright Spring Festival", carefully planned a "thanksgiving birthday??? Search '9' Story," Chinese New Year theme events, where and national U.S. groups set up time, the National United States stationed in Xiamen time and other major stores opening Taiwanese same time, they get an unexpected surprise. At the same time, they re-launch of 12 gifts, one product over a certain amount, send gift; while digital and office products, single items to buy for a certain amount of repetition would send machines, electronic dictionary, MP3, cordless phone. States United States sources, regardless of whether your home appliances , as long as you are a member of the country the United States, you can redeem the card under the appropriate services, to help consumers on home refrigerators, washing machines, air conditioning, color TV and other traditional home appliances cleaning, maintenance, relocation, debug.
However, the industry to remind consumers, while businesses in many promotions these days, but the purchase of appliances or as "practical," which, it is better to always use the. In addition, buying appliances must be obtained from invoices to businesses in order to get a good "three guarantees" service.
Start Year urban household appliances old shop downtown Hot Spring Promotion Features
The past, "discount", "gifts" is the usual business marketing practices, and time-tested. But now, with the concept of consumer spending continues to mature, these tactics seem a bit "out of" the. Yesterday, the reporter visited the major urban shopping malls found in the marketing war, the usual business practice has not been "seriously" and replace it with a more novel way more kinds of promotions.
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