The Car Industry Is Not Exempt From Keeping Up With Fads
By classification fads and trends come and go, and seem to affect all avenues of life, including the automobile industry. If you examine car culture since the start of the new millenium, you will find a number of interesting changes have taken place. Way back in 2002, you would more than likely have been surprised at how fast the new designs could go, even ordinary, budget cars like the Nissan Altima.
The advent of the 240 horsepower engine ushered in speeds a great deal higher than what the 90’s had made us accustomed to. It wouldn’t end there either, since today the Volkswagen Passat, a family car, comes with 280 horsepower under the bonnet. For $30,000 you can purchase yourself a little Mitsubishi that will embarass a Camaro with its performance. A Dodge Viper with its 500-horsepower is now just as average a car. You would be hard-pressed nowadays to get a car that was under-powered. It seems as if bigger is regarded as better with cars, because every new release is bigger than the previous one. When the new Toyota Rav4 was launched, it had grown by 14 inches, and if you look at Hondas, the current Civics are larger than the older model Accords.
Nobody seems to want to get the same car or less, but still have to pay more money. If they are going to have to shell out the dough, they want their automobiles bigger and better. There is a disadvantage to bigger,obviously, and that’s heavier, but car makers will keep on going bigger if that’s what the public are looking for. United states vehicle buyers want to pay less overall for their gasoline, but they don’t want to sacrifice speed to get it. They’d rather shell out more and bide time until their hybrid car, the Prius from Toyota, which will allow them to keep going fast. And Corollas, available off the same dealer’s showroom floor, remain unsold. To keep up to date, all auto producers are bringing hybrids to the market place, even those like Nissan Altima, which is using a system developed by Toyota, a competitor.
Customers of today want style and flair, and long gone is the plain styling so common in the 90s. There’s almost not a car nowadays that doesn’t come pre-loaded with power steering, power windows and locks, an impressive-sounding stereo and 6 airbags. That is most likely the reason behind the typical price of $28,000 for that new car you want. The SUV at this point seems to be bought by stupid people, so perhaps we are going back to the days when a car was a car. It had been a trend that has possibly run its course, as the bigger the SUV, the farther down the sales have dropped. Sales of the Ford Explorer and Expedition are minimal, even while sales of little cars are getting better all the time, even the Sentra and the Neon.
Cars definitely don’t require being as fast as they are, or so big, so the car companies should acknowledge this and change accordingly. Hybrids might possibly be the new thing, and it’s destined to be interesting to follow them over the longer term. A decade from now we can take a glance back at all the crazy stuff that took place between now and then.
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