Comments: 3d Interaction The Momentum Spread Industry Take Time

James? Cameron may even had no idea , the film “Avatar” will be a stepping stone to open the global 3D market. “Avatar” to shock the audience has not yet subsided, 3D vision, but also a 3D masterpiece “Alice in Wonderland” Make Waves, released in China since last Friday has been creating more than 80 million yuan the box office.

“3D movie content in six months as a mainstream business there.” Walt Disney Home Entertainment marketing director of China Ye Ha Army in the “China Electronic Reported that “an exclusive interview, said,” Next, we will use 3D Blu-ray disc release to let the consumer be able to see 3D movies at home. “Reporter learned, including Sony Television, Warner Brothers, Film, etc., domestic and international mainstream content providers have 3D content as a key product. In the content business, driven by Samsung , Panasonic, Sony, Changhong, TCL and other domestic and foreign TV companies have launched competing for a 3D device.

3D video content providers to actively promote

TV industry as an essential part of the content is in place to follow up directly to the healthy functioning of the industry. To high-definition industry, for example, although the equipment manufacturers have launched high-definition televisions, projectors, Washer , Cameras, set-top box and a series of civilian products, formed in the terminal market to buy high-definition products, boom, but the HD market has not been rapid development.

“This is because the film source has been very little HD programming, there has been no development in the state blowout.” IN-STAT digital TV analyst Qiang sighs. It is learned that the Chinese market, high-definition TV in Sell Volume of more than 20 million units, high-definition projectors are sold every year hundreds of thousands of units, annual sales of 1 million HD set-top box units, while high-definition programming source is very rare.

“Content less time in 3D will not occur.” Ye Ha Jun told reporters, “to Disney, for example, has already begun to use 3D technology to increase the proportion of film production, in October this year after all the movies will be produced using 3D technology. “Army Ye Ha said that as the 3D market has great potential, but the Chinese market, consumers are keen on the 3D program is far more than other parts of the world, so content providers have stepped up investment in 3D.

It is understood that during the first half of 2009, a high-definition movie in theaters 4 months later, the disc will be listed there, six months after listing in the disc can be on television. But in 3D era, many movie companies will have a direct use of 3D technology make a movie, do not get as they are now to be edited into a 3D based products, so product licensing cycle will be shortened.

Sony audio and video services business development headquarters in Shimadzu Minister Chang told the “China Electronics News” reporter, Sony plans to introduce a comprehensive 3D home entertainment, Sony Pictures Entertainment company has accumulated experience in the field of 3D film production and professional knowledge, and in Culver City, California established a “center of Sony’s 3D technology.”

“We will also be released simultaneously on 3D Blu-ray movies this year, and some good 2D format, re-edited into a 3D format video movie to marketing.” China Hualu Group Co., Ltd. Deputy Managing Director Han Jianguo told the “China Electronics News” reporter.

This hesitant attitude before the content providers different times with the advent of 3D, Sony Pictures, Walt Disney, China Film Group and other domestic and foreign content providers responded positively, are wondering grab 3D era opportunities.

In addition, television stations have begun to intervene in the field of 3D. At home, on March 26, Beijing TV and Sony signed a strategic cooperation memorandum in Beijing to try to record a 3D program; in a foreign country, Britain’s Sky TV has announced that in April launched the first European 3D TV “Sky 3D”.

Hardware manufacturers have released 3D strategy

Early as the beginning of CES (Consumer Electronics Show in the United States), the Panasonic, Samsung, Sony, TCL and other domestic and international consumer electronics companies on the display of the 3D TV, then the companies have released their own 3D strategy.

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