A&F-Brand, sales strategy and star effect
Brand, sales strategy and star effect:
Fitch’s biggest bet, is will catalog, do the best advertising, it deliberately in the stores don’t shop main commodity head, or claim to have been sold out. “Represent a valuable commodity” build, let the shop of the turnover of head and buys abercrombie and fitch cheap clothing a considerable. A&F high-profile only way to one of the access point planning. At present the access of the distribution, in addition to the 788 stores across the United States, and this year in Canada have the first branch. Asian part, expected in 2007 to Japan.
Abercrombie this last name from the Netherlands, but this is an American company, located in Ohio’s New Albany, in mainland China is not a common brand, but some of his production line is in the mainland, on the label see made in China should not to make a fuss of the mark. With the Hong Kong heavenly king Andy lau, artists loved, but the popular agitation has slowly blows into Taiwan and Hong Kong. Even the Hong Kong is the king Andy lau brand lovers to Taiwan’s propaganda when crouching tiger wear abercrombie clothes.
Abercrombie clothes interesting is that he’s almost every creative in change. A&F more and more popular, actually pricing is not cheap, is a senior sportswear, in the United States if was wearing a Abercrombie, which was a noble symbol. Young American clothing name brand, A&F leader tide, decadent unruly. A&F clothes outstanding bosom, waist, hip, completely personal,abercrombie and fitch hoodies, sex appeal is uncommon. Authentic A&F version to the United States, is the young man chasing hot brand, it expensive price also is known.
The leisure clothing brand from the United States abercrombie&fitch, is the young local ethnic super popular clothing brand, from the popular around the world, the main go leisure young route. The clothes simple sense is good, design outstanding, for Asian bodily form is very popular.
Abercrombie clothes interesting is that he’s almost every creative in change. The advertisements are all the A&F music, the young people like sports and other sports situation, the connotation of performance A&F dress. In fact, A&F dress style of “cool” element, is not something you are born with.
Style characteristic: A, concise and lively design concept, easy and and any dress collocation, whether t-shirts or shirt, jacket is right choice.
B, super good pants type, make up your body curve of regret, wear only once, will become this brand of loyal customers.
C, and different coat matching different style, light color, make you melting but person, dark, and cool special.
D, and different shoes and hats are can price abercrombie wolf pond match. abercrombie and fitch outlet