Cheap Flyer Printing – The Drawbacks of Cheap Printing Suppliers
Cheap flyer printing, in the age of the Internet, has become significantly easier to compare based price. This also includes many other products and services, from suppliers all over the world. It has caused a trend in national suppliers, to compete on price, to obtain the customers they need to stay afloat.
Now cheaper prices aren’t necessarily a bad thing, but often, this can come at a cost and affects the quality of the final product. Cheap flyer printing for example, means that suppliers sometimes save costs by reducing the quality of the materials used to create their products. For example by reducing the thickness for materials from a standard 350g/m2 to thicknesses as low as 150g/m2. It also causes companies to charge additional costs for carriage, cut-back on ink costs/quality, and provide significantly less in quantity for each order.
In summary, it’s not a bad idea to find the cheapest price you can on the Internet for printing. But always ensure you are getting a quality product. Aways check:
- The thickness of the material your being provided.
- The quantity is as you require.
- For full colour prints, a full CMYK ink range should be used. (Rarely RGB).
So beware, cheap flyer printing may not be an ideal solution for your business, and it may pay off in the long run to make a larger investment in your printed media.