Phishing Fall Rate: In-Depth Determinants Of Enterprise Spear Phishing

The growth of technological innovations led to the wide use of the Internet, e- commerce and now a globally networked organization. However, one needs to understand that even though these developments have brought in profits in the form of revenue and business expansions, it has also created scope for fraudsters to thrive.  Phishing is a new method of Internet fraud by the cyber hackers to fish for important personal and critical corporate data to be used illegally.

The cyber criminals through their modus operandi target the innumerable online visitors and send email links or attachments.  Through a most unsuspecting form of operation, these Internet hackers download the usernames and passwords once the visitor clicks on the link. Through sophisticated phishing methods, these fraudsters have entered into enterprise spear phishing and tend to collect confidential details of bank’s customers, financial organizations, as well as corporate sectors.

Phishing attacks on banks and financial institutions are through fake websites that appear like a banks or financial consultants. These cyber criminals send in email requests to the customers for sharing account sensitive data or credit card details. Even in case of enterprise spear phishing, the mode of operations is to target the weakest links in the corporate network – the humans. The availability of strong security solutions to protect technology makes humans an easier target in the corporate network. Hence, the cyber thieves work out their way to attack even the personal emails and social networking sites of the employees thus placing the business as an easy victim with its phishing fall rate and fail rate.

The phishing fall rate refers to the percentage of users that visits the fake websites and falls into phishing attacks.  Phishing fail rate on the other hand refers to the percentage that fails to identify the attack, and reveals sensitive information. In most cases, unaware of cyber attacks, the online visitors log in to the fake websites and become strong targets for phishing attacks.  Organizations thus need to take steps to keep the employees aware of the types of phishing attacks and their modus operandi.

The leaders in the field of network security and anti fraud solutions have designed and developed strong anti-phishing solutions that would help to minimize the phishing fall rate and fail rate. The reduction in the fall rate and fail rate will invariable reduce the phishing threats to the organization. The anti-phishing solutions once deployed launches mock phishing attack on employees to check their alertness and reactions. After tracking, and analysis of the fall and fail rate prevalent in the organization it sends across corrective methods and suggestions for effective handling of the situation through personal emails.

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