3 Popular Types of Printed Lanyards for Your Business
Custom printed lanyards have been around for decades and they are an excellent way for businesses to promote their company brand and increase awareness to a wide audience. The top three types of printed lanyards are polyester, nylon and dye-sublimination lanyards which all have the capacity to give your business the exposure it deserves. Read on to find out which lanyards are best suited for your business.
Polyester
These are extremely popular lanyards primarily because they offer great value and high quality, something which most companies consider first. They usually come in flat and tubular styles with your logo or message imprinted on top. Used in a variety of places such as offices, sporting events, conventions, schools, polyester printed lanyards can offer a versatile look and can be pantone matched with your brand colours. Due to their great value for money, it is ideal to have them custom printed in bulk and hand them out to a large audience base.
Nylon
Hard wearing and long lasting, nylon lanyards are perfect for carrying bulky items such as a set of keys, mobile phones or water bottles. Nylon printed lanyards also make the printing options available much wider with plenty of room for your name, contact information, logo and slogan to be included in the design, often many times over. They can be used with any kind of attachment that you wish, including dog clips, swivel clips and safety release clips. Give them to your employees or hand them out at your next trade show to get your brand seen and talked about.
Dye-Sublimination
The lanyards undergo a special process where the design print is heat transferred onto the lanyard for a permanent, stylish finish. They feature a large printing area for maximum exposure for your brand and are perfect for full colour graphic s and images. The results will truly look stunning and will attract customers, e.g. during a business conference, where you should also take the opportunity to increase networking opportunities.
Custom printed lanyards offer a simple way to market and advertise your brand in a relatively cost effective way. Compared to other types of promotional products, such as pens, keyrings or mouse mats, customised lanyards are worn by people everyday and exposed much more often. Given regular cleaning, your printed lanyards can last for years and people will have regular reminders of your brand and one day may enquire after your products or services.
Neil Smith works in the marketing department of We Brand It Ltd, a leading supplier of promotional and printed lanyards.
Our site offers not only a variety of products but also advice and expertise on how to market your business with them. We offer printed lanyards at the best price when ordered in bulk, so visit us today for all your promotional gifts.
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