Texas Instruments and Lenovo, said the tipping point personal projector has come

Recently, a similar projection phone, iPod projector, game projector and some new
Projector To emerge, with the traditional business and education projectors with a different, personal projector brightness is no longer the blind pursuit of performance, its target market is the individual game

Digital Cameras And personal media player applications, personal projector will pursue a very lightweight and stylish design. These individual applications for the future of projector products will be an important direction of development, will also be a projector can be applied toward a universal hope.

On October 29, Texas Instruments Inc. and Lenovo on high-profile announcement in Beijing Shangri-La Hotel, the world's first personal projector Lenovo "My projector" M300 has officially for sale. Analysis of the industry members of the media, set the demand on an individual projection Lenovo M300 The birth of the official declaration of the "personal projection Age".

Live in this new release, Mr Alan Wong, Director of Texas Instruments Asia Business and Lenovo Greater China, Yan Gu, director of projector business projector on the market prospects of individuals and channel system to accept the presence of the media situation in question.

Texas Instruments Asia Business Director Alan Wong
Mr Wong said, according to Pacific Media Associates (PMA) in the second quarter of 2008 the report of the data, new consumer projector market (such as: game / personal projectors, mobile projector, toy projector, etc.) will be in the last few years, the rapid rise of four years, growing 40 times. Which game / personal projector strong momentum of growth, by 2011, global game / personal projectors will be sold over 1 million units. Means a new era of personal projection.

Face of rising personal situation projector market, TI and Lenovo announced the two core areas of the projector module

Cooperation And the first launch of a small, low-cost personal projectors-M300. And this projector made in terms of brightness and color balance, and a more compact design to meet their individual application requirements.

Mr Wong that, TI in the development of individual-oriented games, entertainment projector, in miniaturization, TI's DLP technology seems to be an advantage. TI's personal projector design started earlier and better planning and more forward-looking, face from early childhood, primary, secondary and university students and adult games and entertainment has a different design, but also more diversified product shape.

, Mr Wong said the purchase of projectors to buy confidential to change the traditional concept, not to indulge in only indicator to measure the brightness of the projector purchase factors. You should consider buying the projector screen needs to play much size, he believes that low-lumen brightness of the screen is more suitable for small size, low lumen in the small-screen performance with high-lumen brightness in large-screen viewing experience nearly the same brightness . For example, in indoor natural brightness, a brightness of 300 lumens of Lenovo M300 50-inch screen can be reached at about 120 nits of luminance, and brightness of 5000 lumen projector in the 200-inch screen is almost the same illumination performance.

Mr Wong is confident that the development of micro-projector market will be the new pattern of future projection, in which personal projector tipping point has arrived.

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