Asking for Referrals!
1. Ask for referrals from your existing client base!
Capitalize on your existing consumer base and ask them for referrals. Make sure that the first person that you ask is one of your most satisfied clients. Satisfied clients are already raving fans and they’re boiling over with referrals that they believe can already benefit from your service. However, don’t wait for them to tell you, but take the initiative to ask them for referrals of 2-3 people that they think could benefit from your service. They will be boiling over with excitement sharing the refferals with you! They can refer you to potential customers that will be ideal for the business and fit your ideal client profile.
Asking for referrals:
When asking for referrals try this example, say “I have taken so much pleasure working with you and having you as my client. I would really love to have the opportunity to return the favor and provide service to your family and friends. Maybe you can set an appointment for us so we can meet?”
Or you can simply ask for the referral’s name and contact information and contact them, but open ‘the conversation with “(the name of your client) referred me and thought you would be able to benefit from our services”.
Don’t forget to send a thank you gift as a token of gratitude to your customer. This will make them happy and may even lead to more referrals in the future.
2. Confirm alliances with small businesses that cater to the same audience for your product and get more referrals!
Build associations with other businesses in your community that accommodate the same market as yours. Relax; we’re not talking about befriending the competition. What you’re going to do is approach businesses that provide different products or services than yours.
For example: If you’re selling health and wellness products, the businesses that you’re likely to build an alliance with are: the local gyms, sports associations, and alternative medical practitioners, nutrition stores, etc.
Add your products to these organizations and ask if they have any referrals for you. Lay the benefits and advantages that the partnership can bring to them like telling them that you’ll also provide referrals for their business to your clients. Doing so can easily gain their approval since it’s going to be a win-win situation for both parties since both of you are getting referrals!
3. Ask for referrals from local churches and charities
How? These institutions have one thing in common-they are both non-profit organizations. They need to raise capital to sustain their operations and the programs they furnish. Take benefit of this opportunity to gain referrals.
Simply acquire a list of donors that already gave contributions to these institutions. Then look for the right people that you need to approach and propose that for every referral that is sent from their organization to your business, you will take a percentage of the sales and donate it to them. In return, these institutions will agree to promote your business; another win-win situation for both parties and hence more referrals!
Remember always to ASK for referrals, referrals, referrals, referrals!
The reason being is that referrals are a KEY part of your business. If you’re not actively seeking these referrals you’re missing out on the opportunity to sell more products and grow your business!
Remember in real estate it’s location, location, location!
In network marketing it’s referrals, referrals, referrals!
Here is to your success!
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