Honda Brio diesel to reform Indian small car segment

Small car Honda Brio from the Japanese stable has the potential to meet the demands of the segment. Now that the Honda Brio diesel is coming, expect that it becomes a complete small car avatar in the segment. However, the recent price hike has to some extent dented sales and has dissuaded the car buyers from entering the showrooms fearing that the car have slipped out of his budget.

Soon after the Budget almost all the car makers have increased the price of their cars and Honda Brio was no exception. As per the reports, the new Honda Brio price starts at Rs 3.99 lakh with a marginal increase of Rs 4000 for the Brio E MT model and goes up to Rs 5.20 lakh with an increase of Rs 10,000 for the Brio V MT model.

It seems to be only the price rise hoopla that would demean sales as the actual increase in price if marginal for small cars. However, the greatest thing that is going to happen to Brio is the introduction of diesel engine under the bonnet. A 1.2 litre diesel engine could serve the Brio. This engine is i-DTEC technology based common rail type which is the latest technology engine that is both frugal as well as high on performance. Currently, Honda Brio has a 1.2 L i-VTEC petrol engine serving it which has a power of 88 bhp and delivers a mileage of 18.4 kmpl.

Where the current hike in Honda Brio price could dent sales, introduction of diesel model will quadruple its sales in India as India is fast adopting diesel as the fuel for the recent future. Also, improved technology has made the so called smoky fuel into a green clean and efficient fuel. The diesel Brio will cash in the advantage of being in diesel and will be able to withstand at a better footing compare to other cars in the segment such as Nissan Micra Diesel, Renault Pulse besides others.

Small size and big brand backup are what the USPs of Honda Brio. Besides, the looks are stunning compared to Hyundai Eon and other segment cars. Equally significant are the interiors of Brio which pose to be up market and are a blend of comfort and convenience. In addition to this, Brio driving and handling is no doubt a classic example of Honda technology in place. It is believed that Honda Brio diesel will be triggering a reform that Renault Pulse, Nissan Micra or Chevrolet Beat Diesel could not do. Provided it is priced well.

 

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