The Right and Wrong Way To Use Twitter Marketing
From a tiny micro blogging service, Twitter has massively grown in the past few years to what it is today. Today, there are millions of people that use Twitter to keep other people updated on their life as well as keep in touch with what’s happening around the world.
Twitter has indeed grown rapidly, which just goes to show how it has become an important part of our lives. Being an internet marketer, your ultimate goal is to reach your target audience by tapping into what is going to attract them, which are social sites. Exposure for your product utilizes Twitter in these key areas.
Give Value, Grow Followers: There’s a method that many people use to get more targeted followers, and that is to follow users in their niche and get them to follow them back. Having these targeted followers is great, but the flaw in this method is that they are not necessarily responsive.
“You scratch my back, and I’ll scratch your back” is what this approach becomes. So how to you gain followers that are worth it? Value is what your followers wants! People re-tweeting what you share is the way to gain more followers.
Expand: In order to gain new followers, you can’t simply depend on Twitter. You have to see what else is out there to attract and reach more followers. Use the Follow Me” button in your blog on Facebook, Linkedln, and every web space that is yours. Don’t let numbers limit you, gain as many followers as possible. The key rule to succeed with Twitter is not just having a high number followers, but to make sure they are targeted. Targeting your followers with this method, will help you grown them steady and slow.
But once you do begin building rapport with people, then you can demonstrate your knowledge by helping them. People drop the ball in a rather huge way at Twitter because they do not grasp the concept of relationship marketing. You want people to want to talk to you and pay attention to what you have to say. The old adage is alive at Twitter which is that people do not want to be sold to. Twitter is exactly like email marketing because you have to give first and create a relationship before you can capitalize on it. It is very easy to find online marketers who say Twitter just does not work very well, and that is true if you do not play by the rules. So if you are willing to be patient with Twitter marketing, then you can do well if you approach it the right way. If you really do want to take advantage of this amazing service, now’s the time – before it gets extremely competitive.
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