Power Half Hour and the Ab Burner Segment
A major focus for basically anyone who wants to get fitter and looks at undertaking a workout regimen to make it happen, is a thinner more toned waistline.
“Abs” are a big deal because a person frankly looks better with a stomach that doesn’t hang out over their belt buckle. This perception of strength tied to a great mid-section goes all the way back to antiquity with the images of Greek and Roman warriors.
Check out Brad Pitt as Achilles in “Troy” for a great example of how media conveys our picture of the fit rugged warrior.
Workout programs like Beachbody’s Power Half Hour have to include Abs as a focus or suffer the consequences in sales.
Power Half Hour is a 30 minute workout from the relatively well-known beachbody.com. The workout is designed for extreme home fitness through the daily focus on different muscle groups. The effect is muscle confusion and faster results.
Power Half Hour provides a 30 minute workout for Abs as one of the five workouts in the set. Power Half Hour was actually a predecessor to the more famous extreme home fitness product from Beachbody: P90x.
Where P90X has a 15 minute “Ab Ripper” workout that is done 3 times a week, Power Half Hour approaches the issue of midsection fitness differently.
With Power Half Hour, you get a full half hour straight and a concurrent focus on fat burning. As we probably have learned or know from observation or experience, if you aren’t burning fat concurrently with ab exercises, you end up with a flabby, but strong mid-section.
You don’t get the benefits of the great LOOKING stomach area.
Besides the 30 Minute workout for Abs called Ab Burner, Power Half Hour maintains a total body fitness focus throughout each of the 5 workouts. Overall, you burn tons of calories and attach core muscle groups which influence improvement in your mid-section.
Power Half Hour first debuted in the early 2000s and was poised to become one of the go-to 30 minute workout on the market when P90X mania stormed the scene. Beach body wisely focused on the marketing and support for p90X.
Make no mistake, in the area of abdominal work, Power Half Hour offers something unique and different to the discussion. You’ll get more variety, more standing, more moving and an overall refreshed feeling when you complete the Ab Burner 30 minute workout.
You’ll likely round into a feeling of greater total body fitness. It is the leaner fitter people that always seem to have the best abs and this is a focus of the Power Half Hour approach. Users have also spoken consistently well about the weight loss properties of the workout.
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