Digital Outdoor Signage – Preparing For Wintry weather.
Lots of firms who have fitted dynamic out-of-doors marketing equipment though the spring and summer need to now re-think their solutions, because if their deployment is not protected it will certainly pack up in the depths of winter.
One of the most important problems for a firm who deploys digital signage in out-of-doors places is that they some times do not plan ahead, for instance if they are deploying a wireless network in October they sometimes wonder why they have problems with the installation in spring, the fact is the survey was definitely done when all the leaves had fallen from the trees, then when spring comes the plants burst into bud and this natural thing prevents the wifi signal. The same can be said for the digital out-of-doors advertising technology.
If it has been positioned under an sun shelter and covered from the elements, there has never been a require for safeguarding the advertising solution with an outdoor LCD enclosure, but now winter is here there are some grim decisions to make.
A average illustration are eating places, who what to make their consumers dining experience the most fulfilling possible, this is why many have fitted out-of-doors televisions, so the customer can see what is on the electronic menu, or a sports channel for the latest news and updates, so that the experience feels like a home from home experience without the children.
Now this was all right in the spring and summer but now as the weather turns for the worst, these cafe owners have to thing about taking away the outdoor monitors and putting them into storage for the winter which in turn could upset some people who enjoy this entertainment, or the other alternative is to put the television into a winter proof housing, these units provide the accurate heating level at a preset temperature, so for case in point if you are in Canada and have to maintain a minimum of 5 degrees Celsius you would just set the built in thermostat and the heater comes on when the temperature falls below 5 and then knocks off when the temperature is met, only using power as and when it is desired.
These LCD cases offer year round defense, so once fitted they can be left in situ throughout the year without worry or distress if the equipment is going to be OK.
So the alternative is do you want to safeguard your investment whilst maintaining your shoppers?
The author is the leading manufacturer a range of monitor enclosures, this range of product is supplied to digital signage integrators throughout the world, now they also offer an indoor solution a digital poster, but it does not have the protection of an LCD monitor enclosures.
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