Online Shopping – The Way of Shopping for the Future
Online shopping or online retailing is a form of ecommerce whereby consumers directly buy goods or services from a seller over the internet without an intermediary service provider. An online shop, also called an e-shop, e-store, Internet shop, web shop, web store, online store, or virtual store, evokes the physical analogy of buying products or services at a mall or shopping centre.
On line shopping has revolutionized the way we shop. The industry has yet to mature in India as compared to the West and other developed countries. These Internet shops offer you various services which were unthinkable till the recent past. For example:
- Cash on delivery.
- Goods can be returned within 30 days if not satisfied
- Most companies levy no delivery charges.
There are various online shops retailing in a variety of goods, you can buy anything right from apparel to books to electronics and computers and mobiles. To reach that stage it will take quite a while as online shops need to innovate majorly.
However, the concept, the services offered by these online shops are extremely attractive although we need to be careful and selective from where and from whom to buy. Since this concept is relatively new to India, there are a number of fly by night operators, who may promise you the world but may end up being duped. It is therefore necessary that you do your homework well before you place your order. A study on the background of the company is important. It is important to know who the Sellers are. In short a due diligence is a must. You could check with a friend who has used their service about his/her experience with the company or read reviews online.
The advantages of doing Online shopping far outweigh the disadvantages, such as:
- You save on time as you can shop at your convenience from the comfort of your home.
- It is economical. In most cases the price you pay for a product is far more competitive as compared to buying from a regular shop.
- You have a number of options as you are in a position to browse through a plethora of sites and choose from various brands available.
- You always have the option of returning the product if you are not satisfied.
- You can use the Services for gifting on any occasion from birthdays, wedding anniversaries, festivals, etc. With a click of a button you can complete the transaction.
Online shopping is going to be the way we shop in the coming future. Of course, it will not replace the traditional shopping centres. It will also take a while for these shops to create confidence in the customer. Going forward a need would arise for the administration to lay down rules of the game. In other words a Regulatory body needs to be put in place to oversee these online shops
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