Regal Marine
“With God’s Help and a Steadfast Commitment to Integrity, We will Develop a team of Exceptional People and Relationships to Provide Exceptional Customer Satisfaction.”
-Regal Marine Mission Statement
Based in Orlando, Florida, Regal Marine is a family owned company that is in the industry of manufacturing and selling sport boats, cruisers and luxury yachts. The boating business has been family owned for over thirty-six years combines state of the art technologies with time-honored elements to make their boats timeless, innovative and the standards of todays watercraft. The company offers an international warranty on all their products and service packages for maintenance and upkeep, allowing for greater customer satisfaction.
Regal Marine is a tough contender in the business of manufacturing personal water craft because of their capacity to limit their production and uphold personalized service. However, in the time of financial crisis, this very objective can be a slow down to their company as it incurs some of the utmost operating expenses and is time intensive. Also, being in the luxury goods market, the supply of disposable income is becoming limited and as such, the primary objects that are often let go of by the affluent and well-to-do are extravagant toys such as private yachts and exotic cars. These types of expenses are often bought on credit, much of which is drying up, leaving companies such as Regal Marine vying to compete for worthy buyers in a time when finances are inadequate. There is a prospect to find ways to contend with other luxury suppliers but a limitation on the amount of goods can overflow the market whilst still maintaining the high prices.
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