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Although a critical part of any business’ marketing campaign, business cards are among the most overlooked marketing material today. With digital technology and online marketing becoming a popular trend today, the more business cards are ignored. But if you truly want to reach a wide market, you should not overlook the humble business cards. It […]

Every penny counts in a business. Everything that comes in and out of the business has to be accounted for. This is especially important during a recession when the need to encourage customers to remain loyal to you is critical. Good thing, there are a lot of affordable marketing tools that you can use in […]

Promoting a business can be fun, quick, and inexpensive if you know how to go about the whole process effortlessly. But the problem is many business owners don’t seem to know the best way to achieve a good promotional activity. They simply adhere to what is trendy today and hope for the best. If you […]

Marketing is a never-ending job. You need to constantly promote your business in order to draw in new customers and keep the old ones interested in your offerings. Thanks to modern technology small businesses are offered with a lot of marketing strategies that were not available in the past. Learning how to use of all […]

Today more than ever, businesses are required to exert more effort in marketing their business. With the market highly competitive, a simple wrong move can cost you money or customers. If you are a small business owner, you would need to be extra imaginative with your marketing campaign to draw in customers and get them […]