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The holiday is the perfect time to perk up your marketing campaign. It is the time when people go shopping for gifts for their love ones. If you take advantage of this occasion, you are sure to get more chance of getting sales and profits. Small businesses can especially benefit from this occasion if they […]

Recall is an important part of marketing. It’s crucial that your customers and prospects can remember you amidst the tough competition. If you can do that, you it would be so much easier for you to get new customers and even entice old customers to come back again. The key to achieve that effectively lies […]

It’s not surprising to see how business and marketing have evolved with the introduction of the Internet. With things much easier to do these days, it is possible to finish a job in just a short period of time. Communication can also be done easily without waiting for hours or even days for the reply. […]

Have you ever wondered why some people indulge themselves in too much couponing or why some businesses bother investing in coupons? What do they actually get from this practice? Are they really earning or saving money? Well, believe it or not, couponing is a win-win situation for both customers and businesses. Businesses use these coupons […]

Most businesses these days focus on creating their own website and promoting their presence in the online market. They tend to invest all their time, effort, and money in website design when starting their own business. However, you shouldn’t completely ignore printed marketing materials in your marketing list. Just as your website is important, you […]