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Business postcards have been around for a long time now. Many small businesses have been using these cards to promote their business in the most convenient and cost effective way. But are postcards really a worthy investment in this age of electronic cards and email? Certainly! Postcards are inexpensive, clever, flexible, and, most of all, […]

It might seem very obvious, but a lot of business owners still don’t realize the importance of business cards. To some of them, these cards are only a waste of money. But what they don’t realize is that the business cards can be the most important tool in helping them achieve their end goal, which […]

Promotion basically includes several techniques. You have sales, advertising, and personal selling. Promotion can basically be used in two ways: to introduce a new product or new elements of an existing product. The key purpose of promotion is to excite your target market on what your products can do to their life. If you want […]

A great and effective postcard is a mini-marketing strategy that is inexpensive to produce and creates a strong impact to people. It’s serves as a quick portrait of your business, telling people who you are, what you do, and how they can reach you. Postcards offer long term potential, too, because many people keep them […]

Marketing is an area where small and startup businesses proceed with caution. That’s understandable as small and startup businesses have smaller budgets, and each dollar they spend has to count. They cannot afford to waste money on unimportant and unsuccessful endeavors. Most small and startup business often rely on referrals and word of mouth to […]