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Lead generation is a useful marketing tool to any business. It is simply the process of procuring prospective customers, and marketing teams are employing lead generating techniques to increase their leads. What the teams don’t realize is that lead generation is not about quantity but about quality. Lead generating tactics have been revamped as many […]

Five years ago, no self-respecting software business would have considered outsourcing any of its core software product development. Today, there are very few businesses that don’t. This same trend applies to software product research and design, which also stands to benefit greatly from a global “collaboratory” approach. As a result, software companies are increasingly turning […]

The Web has become a key sales and service channel as customers increasingly learn, purchase, and ask for help online. To succeed, online customers need an easy way to communicate with your company whenever they need extra help. The answer is EMAIL Response Live. With its suite of intelligent Web collaboration tools, EMAIL Response Live […]

Protected Health Information (PHI) is health information that is acquired while treating patients. This can contain details such as name, social security ID, email Ids, contact details, medical record ID, health plan ID, names of close relatives, certificates, license number, fingerprint information, photos, etc. There are stringent rules about disclosure of these details.  Healthcare professionals […]

It is common knowledge that Health Insurance Portability and Accountability Act (HIPAA), set the mechanism for the exchange, safety and privacy of healthcare-related data. Also another important element in healthcare compliance is the Health Information Technology for Economic and Clinical Health (HITECH) Act under which health data breaches have been taken more seriously. The HITECH […]